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Zippy Signs On as New Apparel Licensee for Cloudbabies


Hoho Rights, the commercial arm of kids’ production company Hoho Entertainment, has appointed Zippy as a new UK baby and toddler clothing licensee for its pre-school series Cloudbabies.

Zippy will develop a range of high-quality baby and toddler apparel and accessories for Cloudbabies, including nightwear, daywear, baby essentials, bibs, and more.

This latest signing follows the recent appointments of IVS Group as the master toy partner, and Global Solutions for Clothing (GSC) as the dress-up partner under the Pretend to Bee brand.

Cloudbabies debuted on CBeebies in the UK in May 2012. Aimed at preschool kids, the series features the adventures of four childlike characters whose job it is to look after the sky and their Sky Friends, and teaches children about caring for others and the world around them, introducing them to the wonder of the sky and the concepts of day and night, sun and moon, and rainbows and stars.

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