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Why Companies with Intellectual Property Should Have a Standard Process for eDiscovery

by Brian Schrader, Esq., BIA

Office_StockImage_It’s no secret that companies that deal in intellectual property (IP) face frequent litigation, and in today’s digital world, that leads to an almost constant need to prepare and present relevant electronic data in response.

The process of preserving, collecting, filtering, reviewing and producing data is known as electronic discovery. Over the past few decades, eDiscovery has become a well-established industry, yet when the need arises for eDiscovery in response to litigation, many companies tend to reinvent the wheel each time by taking an ad hoc approach to the process—which leads to unnecessary chaos, business disruption, and increased risks and costs.

By standardizing the eDiscovery process, IP companies can avoid headaches and minimize their risk, all while reducing interruptions and costs.

So, what does an effective eDiscovery process look like? Read the rest of this entry »

Industry Experts Weigh in On Hot Topics in the Licensing Industry

STATE OF THE INDUSTRY

eOne_JoanGrassoJoan Grasso, Senior Vice President Licensing, North America, Family & Brands, Entertainment One

-How do you maintain loyalty with consumers who are influenced by a wealth of touch points?

We continue to develop our marketing and digital strategies to ensure we are reaching our target audience wherever they are looking for our brands. We have done this through our ongoing social media efforts on Facebook, Twitter and Instagram; building new content to engage with our fans and their parents on our websites and apps; having a presence on AVOD platforms; and continuing to build out our experiential programs for both brands via live shows, meet-and-greet events, and other new partnerships. From retail shelves to online sites to mobile apps as well as in their local neighborhood, we want to engage with our consumers in ways that are most meaningful to them. Read the rest of this entry »

DHX Media Makes New Executive Appointments

DHX_ExecsDHX Media appointed Aaron Ames to the position of chief operating officer (COO), Josh Scherba to president, and Anne Loi to the newly created role of chief commercial officer (CCO). DHX Media co-founder Steven DeNure will transition out of his role as president and COO within the next month.

In his role as COO, Ames will be responsible for the overall operations of the company and will oversee its broadcast channels, DHX Television, and its licensing agency, CPLG. As President Scherba will oversee the content business, including development, production, and distribution, as well as its YouTube-based kids’ network, WildBrain. As CCO, Loi will oversee key external partnerships, content production and financing, and business analytics.

Former Disney Executive Jonathan Symington Launches The Lantic Group

Jonathan SymingtonJonathan Symington, former vice president and general manager of global entertainment licensing at Disney Consumer Products, launched The Lantic Group, a business consultancy specialized in building brands through product launches, licensing strategies, and international expansion.

Based in LA with a network in the UK, France, Sweden, and China, The Lanitc Group offers global solutions by converging the tech, entertainment, and consumer products sectors. The Lantic Group provides specific category expertise in fast-moving consumer goods (FMCG), technology, consumer electronics, toys, fashion, publishing, movie, and TV studio content promotion.  Read the rest of this entry »

Roblox Expands Management Team with Industry Veterans

roblox_LogoRoblox added three Silicon Valley veterans to its senior staff to help lead the company. The new team will be tasked with scaling the staff and product that supports the platform, and includes Jennifer Hedding as chief people officer, Daniel Williams as vice president (VP) of corporate and production engineering, and Matt Kaufman as VP of product for platform at Roblox. Each brings more than 20 years of experience working for bot early stage start-ups as and established tech brands. Read the rest of this entry »

Uday Shankar Named President of 21st Century Fox, Asia

UdayShankar21st Century Fox promoted Star India chairman and CEO Uday Shankar to president of 21st Century Fox, Asia, effective immediately.
In his new role, Shankar will lead 21st Century Fox’s (21CF) video businesses across all of Asia, including Star India and Fox Networks Group, and work closely with 21CF leadership on key strategic initiatives in the region. He will continue to serve as Chairman and CEO for Star Indiaand digital video platform Hotstar. Read the rest of this entry »

LIMA Calls for Speakers for 2018 Education Programs

LIMAThe International Licensing Industry Merchandisers’ Association (LIMA) invites industry experts to participate as presenters in its range of professional programming, including webinars, seminars, and roundtable discussions, as well as its annual Licensing University program.

LIMA’s speaking engagements provide experts from across licensing, retail, advertising, marketing, and beyond the opportunity to share their expertise with executives from major entertainment studios, top IP owners, professional sports organizations, leading agencies, and more.  Read the rest of this entry »

Redbubble Appoints Eric Morse to Lead New Licensing and Partnership Strategy

Redbubble_EricMorseRedbubble hired Eric Morse as senior vice president (SVP), content partnerships and general manager, global licensing. With this new appointment, Morse will work with Redbubble to create an online marketplace for fans to purchase products from independent artists with designs based on pop culture brands.

In his new role, Morse will work with brand owners, content creators, and companies to unlock fan favorites for the production and sale of officially licensed fan art merchandise. Read the rest of this entry »

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