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BBC, Premier League Partner for Super Movers Lifestyle Campaign

SuperMoversBBC and the Premier League will launch the Super Movers campaign to help primary school teachers inspire kids across the UK to become more active. Super Movers will bring TV and football stars together in fun, easy-to-follow, educational videos featuring routines and activities to help teachers get students moving throughout the day. Read the rest of this entry »

AIA Vitality, Cartoon Network Partner for Wellness Campaign

MIM CapAIA Bhd. partnered with Turner Asia Pacific for the Cartoon Network Move it Movement– presented by AIA Vitality, which will take place in Kuala Lumpur in December.

The Cartoon Network Move it Movement – presented by AIA Vitality will include mental and physical games, health check-ups, food and nutrition quizzes, and meet-and-greet sessions with Cartoon Network characters, such as Ben 10 and The Powerpuff Girls.


Imira Entertainment Inks Global Deals Ahead of MIPJunior


Imira Entertainment has finalized multiple global broadcast deals ahead of MIPJunior. It sold The Hero of Color City, a TV series about protecting the artistic imagination of kids to AMC network for its EMEA channel. AMC will also broadcast Cleo, a preschool series about a puppy enchanted by his master’s colorful braces, in Poland and Benelux.

Imira sold Larva, a vibrant comedic vignette series to Nickelodeon in central and east Europe, Scandinavia, Germany, Austria, Netherlands, and Greece. scooped up Vitaminix, a series that promotes health consciousness; The Happets, an adventure series about a group of friendly animals that live in a tree house; and Cleo.

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