The Licensing Blog

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Licensing Works! Expands New Licensing Programs for Mundo Lanugo

LicensingWorks_Mundo2Licensing Works! will expand the Mundo Lanugo licensing program initiatives for its client Lanugo Inc., a multi-platform Spanish language preschool property.

In December, a line-up of Mundo Lanugo Christmas carols were released. Licensing Works! plans to expand its outreach and currently seeks licensing partners for this year’s Christmas merchandise, which will include plush, books, toys, games, music, ornaments, apparel, packaged grocery, live touring shows, and in-store promotional programs.

This January, Mundo Lanugo was featured at Macy’s in an expanded Three Kings celebration for the fourth consecutive year as part of the New Year celebrations.

ZAG’S Miraculous Ladybug Takes Flight on Netflix this Christmas

miraculousZAG expands its broadcast reach in the U.S. with a new Netflix deal for its animated action-comedy series Miraculous – Tales of Ladybug & Cat Noir. Netflix debuted the first episode of Season 2 with the Miraculous – Tales of Ladybug & Cat Noir Christmas Special, a special premiere in the U.S.

Additionally, Netflix has acquired the U.S. SVOD (streaming video on demand) rights of the first three seasons of Miraculous Ladybug. Season one will premiere on Feb. 14, and season 2 is expected to launch in the summer.

Atlantyca Secures ODS Toys for a New Line of Geronimo Stilton Stationery Products

ods_geronimoAtlantyca and ODS Toys partnered for Geronimo Stilton stationery and paper good products for this holiday season.

ODS will design and produce Geronimo Stilton Stationery Kit boxes that contain Geronimo Stilton items including, felt pens, stencils, wooden stamps, and coloring sheets. The line will be available in mass market, independent stationery stores, bookstores, multi-media stores, and local supermarkets this month.

Hello Kitty, Zoobe Messenger Entertainment Get in the Holiday Spirit with Hello Kitty Advent Calendar

HelloKittyChristmasAppHello Kitty partnered with Zoobe Messenger Entertainment for the Hello Kitty StoryGIF Advent Calendar. This countdown to Christmas runs from Dec. 1st to Dec. 25th where fans can unlock a free GIF each day, or purchase all 25 at once. The app is available in apps stores for iOS and Android.

Amazon Studios Launches Original Kids Holiday Specials on Prime Video in the U.S. and the UK

PrimeAmazon Studios’ original kids holiday programming is scheduled to premiere this month on Prime Video in the U.S. and the UK. New Amazon original specials include If You Give a Mouse a Christmas Cookie, Ezra Jack Keats’ The Snowy Day, and An American Girl Story—Maryellen 1955: Extraordinary Christmas, as well as existing holiday episodes.

These specials are part of Prime Video’s growing line-up of original content for kids and families.

Rocket Licensing Adds New Partners in the UK for The Grinch

How the Grinch Stole Christmas Rocket Licensing (Rocket) expanded licensing programs for the Grinch this holiday season.

Rocket signed Dreamtex for a line of Grinch bedding and IG Design Group will introduce a line of Christmas gift wrap. Rocket also appointed BCI to produce a range of kids’ nightwear, Brand International Group will launch its first line of adult and kids’ footwear, and Misirli will debut a line of socks at Tesco this holiday season.

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Rovio Animation, Sony Pictures Entertainment Release a New Hatchlings Short

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Rovio Animation and Sony Pictures Entertainment will launch The Early Hatchling Gets The Worm, a short featuring the Angry Birds Movie Hatchlings, scheduled to release at select theaters in the U.S. and Canada, starting this weekend.

The short, focuses on an unlikely friendship between a Hatchling and a worm that she adopts. The trailer can be found on the official The Angry Birds Movie Facebook page: facebook.com/AngryBirdsMovie.

Four Hatchling shorts released so far, on holidays such as Christmas, Easter, Mother’s Day, and Memorial Day have generated a total of 40 million views.

 

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