The Licensing Blog

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Industry Experts Weigh in On Hot Topics in the Licensing Industry


eOne_JoanGrassoJoan Grasso, Senior Vice President Licensing, North America, Family & Brands, Entertainment One

-How do you maintain loyalty with consumers who are influenced by a wealth of touch points?

We continue to develop our marketing and digital strategies to ensure we are reaching our target audience wherever they are looking for our brands. We have done this through our ongoing social media efforts on Facebook, Twitter and Instagram; building new content to engage with our fans and their parents on our websites and apps; having a presence on AVOD platforms; and continuing to build out our experiential programs for both brands via live shows, meet-and-greet events, and other new partnerships. From retail shelves to online sites to mobile apps as well as in their local neighborhood, we want to engage with our consumers in ways that are most meaningful to them. Read the rest of this entry »

Tee and Mo to Air Two Animated Music Videos This Month

Screen Shot 2018-02-12 at 10.55.23 AMTee and Mo will premier two new animated music videos on BBC iPlayer on Feb. 12 and on the Cbeebies channel on Feb. 14. The new songs will feature the voice of BBC Radio 6 Music DJ Lauren Laverneon and focus on the love Tee and Mo have for one another.

“Only One Mum” is Tee’s energetic musical number to his mom. “Bag Full of Love” is an acoustic folk song of a mother’s love for her child. Read the rest of this entry »

BBC, Premier League Partner for Super Movers Lifestyle Campaign

SuperMoversBBC and the Premier League will launch the Super Movers campaign to help primary school teachers inspire kids across the UK to become more active. Super Movers will bring TV and football stars together in fun, easy-to-follow, educational videos featuring routines and activities to help teachers get students moving throughout the day. Read the rest of this entry »

FremantleMedia Kids & Family to Stream Tree Fu Tom Exclusively on Hulu in the U.S.

TreeFuTomFremantleMedia Kids & Family will stream Tree Fu Tom exclusively on the Hulu streaming service. The adventure series is currently available in 120 territories.

Tree Fu Tom is a co-production between FremantleMedia Kids & Family and the BBC for CBeebies, with animation by Blue Zoo Animation. The CG series combines heroic action, magic, and interactive physical activity.

BBC reveals Jodie Whittaker as the New Doctor Who

Dr WhoFollowing the Men’s Wimbledon Final over the weekend, BBC One revealed that Jodie Whittaker will be the star of the new Doctor Who. She will be the Thirteenth Time Lord and take over from Peter Capaldi, who leaves the global hit show this holiday season.

New head writer and executive producer Chris Chibnall, who will take over for Steven Moffat on the next series, made the decision to cast the first ever woman in the iconic role. Read the rest of this entry »

BBC Content Now Available on Azoomee App

Azoomee_BBCAzoomee, an entertainment app for primary school kids, partnered with BBC for a 12-month licensing agreement. Azoomee launched in the UK Last summer.

As part of a 12-month agreement, Azoomee licensed shows from BBC including Charlie and Lola; Horrible Histories; Katie Morag; The Next Step; Deadly 60; Nina and the Neurons; and Little Human Planet. Read the rest of this entry »

Dot to Dot Secures Re-Commissions From BBC Children’s for Footy Pups and Art Ninja

Art Ninja

Dot To Dot Productions has secured re-commissions from BBC Children’s for Footy Pups and Art Ninja to highlight the company’s success producing content for kids across age groups.

CBeebies has commissioned a second series of Footy Pups, to teach kids ages 3 to 6 basic sports skills.

Inspired by a desire to get kids interested in sport and exercise from an early age, the series focuses on football and aims to encourage a new generation of sport’s stars, helping them develop key skills through fun activities and games.

John Motson is the narrator and Arsenal’s Rachel Yankey is the host of the TV series.

Dot To Dot will also produce a third series of Art Ninja with presenter Ricky Martin. The series couples art with sitcom capers as it applies a luminous highlighter pen to make Ricky’s real life bigger and better. Ricky makes art that can be copied at home with pens, paints, phones, and PCs.

Technicolor, DHX Media Sign BBC UK to Broadcast The Deep

Technicolor and DHX Media Ltd. have finalized an agreement with the UK’s BBC to air The Deep on CBBC this March.

CBBC joins The Seven Network and ABC3 in Australia, Super RTL in Germany, Ketnet in Belgium, NRK in Norway, SVT in Sweden, YLE in Finland, and Family CHRGD in Canada as a broadcasting partner.

Alexander Armstrong to Host 2015 Licensing Awards

Comedian, actor, quiz show and television presenter Alexander Armstrong is to host The Licensing Awards 2015, which will take place on September 15th in The Great Room of London’s Grosvenor House Hotel.

Alexander is perhaps best known as one half of comedy duo Armstrong and Miller and host of the popular BBC game show Pointless. Currently the voice of Danger Mouse in the revival of the 1980’s animated series on CBBC, he also voices the characters of Mr. Wolf and Policeman Stag in Peppa Pig.

Ian Hyder, director of The Licensing Awards and The Licensing Source Book (which owns and organizes the Awards) commented: “Alexander Armstrong is the perfect host for The Awards, a charming comedian at the top of his game who will be sure to make it a night to remember!”

Tickets for The Licensing Awards 2015 are selling fast. Approaching 1,400 retailers, licensees and licensors will be gathered to honor the best in the industry.
To book tickets contact Clare at Createvents on 01252 781178 or email

Lego Set to Produce Doctor Who Set


A licensing agreement between BBC Worldwide and The Lego Group will see a Doctor Who set available in all of Lego’s key markets this year. The Doctor Who set was chosen after fan Andrew Clark’s idea generated more than 10,000 votes via the Lego Ideas website, where fans can submit ideas for a set and vote for their favorite idea to be produced. Andrew’s winning design featured a range of doctors, companions, and monsters spanning the show’s history.

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