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ORB Launches Soft’n Slo Squishies Web Series

ORB_SoftNSloSquishiesWebSeriesORB will launch a 10-episode web series centering around its Soft’n Slo Squishies brand. The company partnered with Nelvana Enterprises to create a series of digital shorts, as part of its strategy to further expand the line into new product areas.

The first three episodes of this original, short-form YouTube series will premiere March 30th at 9:00 a.m. ET on the Treehouse Direct YouTube channel, with later distribution on other popular kids YouTube channels. New episodes will follow weekly.

Fans can expect hilarious episodes, with titles such as “Work it Squishies,” “Squishies Dares,” and “Runway Cutie.” With 400 different Soft’n Slo Squishies currently on the market, and more than 600 new designs planned for 2018, the popularity of these ultra-soft, slow rising, collectibles isn’t seeming to slow down.

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Category: Character Licensing, Digital Licensing, Kids Properties, Social Media

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