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Media I.M. Appoints Evolution as Brand Manager for Sunny Bunnies in the U.S.

SunnyBunniesMedia I.M. Inc. Ltd appointed Evolution to represent the North American licensing, merchandising, and promotions rights for its Belarus-originated animated series Sunny Bunnies. The series has also been licensed to key broadcasters globally.

Disney Junior and Disney Channel have both licensed the Sunny Bunnies series in the U.S., and the first season of Sunny Bunnies has already launched on both channels in the U.S. and other regions around the world.

Through the agreement, Evolution will expand the content into a range of licensed products for kids, including apparel, accessories, publishing, toys, plush, home, stationery, food, and health and beauty. The agency will also handle promotions and marketing alliances in region. Sunny Bunnies will premiere at Licensing Expo in Las Vegas from May 23 to 25.

The Sunny Bunnies are five beaming balls that can appear anywhere there is a source of light. In each episode, the cheeky creatures bring their fun and games to a different location embarking on mischievous adventures and spreading laughter and happiness.

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