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Lupita Arrives at Target Stores this Holiday Season

Lupita_BoxSetInspired by Elf on the Shelf, Lupita is a storybook that follows a loving girl who shares her Mexican heritage and encourages kids to be kind and do good deeds throughout the holiday season. Lupita shares the stories of Our Lady of Guadalupe and Juan Diego.

The hardcover, bilingual storybook celebrates the Guadalupe-Reyes Christmas season from December 12 to January 6, when children anticipate a surprise from the Three Kings. The new Lupita product line will be available for the holiday season exclusively at Target in October and includes a boxed set of the Lupita plush doll and storybook, an advent calendar, a tree topper, an ornament, and a Three Kings cake set.

Leslie Guzman, mother and co-founder of the Tulupita, was inspired to bring Lupita to life in honor of her oldest son who has Duchenne Muscular Dystrophy. Lupita exemplifies love, inclusion, diversity, and culture-sharing, and encourages kids to learn about the Mexican holiday tradition of kindness, sharing, and giving.



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