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KISS and Epic Rights Partner for Branding, Marketing Program

March26.KissEpic Rights has entered a multi-year merchandise, licensing, e-commerce, and digital media agreement with rock band KISS. The company will work with band members Paul Stanley and Gene Simmons to build the KISS global franchise through a combination of touring, music sales, merchandise, licensing, social media, and promotional partnerships. In addition, Epic Rights will provide full-service music merchandising, including concert merchandise, retail, VIP ticketing, fan experiences, and managing the music artists’ official websites, online shops, and social media.

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Category: Brand Licensing, Digital Licensing, Entertainment, Music

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