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King Features Syndicate, A Bathing Ape Partner for Popeye Collection


King Features Syndicate, a division of Hearst, partnered with Japanese streetwear brand A Bathing Ape (Bape) for a Popeye collection. Launching this month, the collection features Popeye and Olive Oyl on graphics that are integrated with Bape’s signature Ape Head and College Logo motifs.

Bape’s specially designed graphics with Popeye appear in a wide line of apparel and accessories for adults and kids, including T-shirts, hooded sweatshirts, button-down shirts, tote bags, caps, and keychains. The new collection will be promoted across the brand’s social media and digital channels and launch at Bape stores globally on June 30.

The collaboration comes on the heels of the recent announcement that new Popeye content will debut on YouTube for the first time in more than 10 years. Leading children’s entertainment studio WildBrain will work closely with King Features to enhance existing programming on Popeye’s YouTube channel while creating new animation in the popular squash and stretch animation style.

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