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Disney Announces Merchandise at D23 Expo

Disney Consumer Products debuted exclusive merchandise at its D23 Expo held inside the Disney Living Pavilion in Anaheim, Calif., August 19-21.

DCP and Fisher-Price, a subsidiary of Mattel, Inc., introduced the new Rock Star Mickey interactive feature plush with a concert by Constantine Maroulis, star of Rock of Ages and former finalist on American Idol. The rocker jammed on stage with Mickey Mouse to show kids and Disney fans classic rock star moves featured in the interactive plush. The two have also teamed up for the Rock Star Mickey TV commercial, which is set to air September 6. With strong pre-sales currently underway, Rock Star Mickey is expected to be a fan favorite this holiday season, and will be available September 6 at retailers nationwide.

Mickey will show little rock stars how to jam along with the “Rock Star 101!” mode, with rock songs including “You Really Got Me.” Mickey sings, bobs his head, kick-steps, and finishes with his signature move, the Mickety-Split, where he plays the guitar with his nose.


John Lasseter, chief creative officer of Walt Disney Studios and Pixar Animation Studios, and Ronald Stroman, deputy postmaster general, unveiled the USPS Send a Hello Forever stamp series, featuring the characters of five films created by Disney·Pixar Animation Studios. Available now at, the series includes Buzz Lightyear and two of the green, three-eyed aliens from Toy Story; Lightning McQueen and Mater from Cars; Remy the rat and Linguini from Ratatouille; the robot Wall·E from Wall·E; and Carl Fredricksen and Dug from Up.


Disney Store announced the worldwide debut of the Disney Princess Designer Doll Collection on August 19. Each of the 10 classic dolls are dressed in a glamorous runway inspired gown that comes in its own special collector case with a sleeve that showcases the beautiful sketch art created for each one. Disney expects the collection to be one of the most sought after items this holiday season. Starting today, one new Disney Princess Designer Doll will arrive in stores each week for 10 weeks in a random order not to be revealed to guests until each Monday when they go on sale.

Caption: Disney Store debuted its Princess Designer Doll collection in a private ceremony prior to the Legends of Disney Awards. The honorees, whose voices brought to life many of the modern-day Disney Princesses, were presented with one of the dolls by a child dressed up as the princess they honored. Honorees included Jodi Benson (Ariel from The Little Mermaid), Paige O’Hara (Belle from Beauty and the Beast), Lea Salonga (singing voices of Jasmine from Aladdin and Mulan from Mulan), Linda Larkin (speaking voice of Jasmine from Aladdin), and Anika Noni Rose (Princess Tiana from The Princess and the Frog).

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Category: Character Licensing, Dolls, Kids Properties, Plush, Toys

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