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CBS Celebrates 50th Anniversary of The Andy Griffith Show

The Andy Griffith Show is returning to North Carolina with the debut of an original commemorative racecar that pays tribute to the iconic series. CBS Consumer Products, in conjunction with HLG Licensing, has announced a partnership with Front Row Motorsports and the No. 34 Ford Fusion team. The car, to be driven by NASCAR driver Travis Kvapil, is slated to make its first appearance in the NASCAR Banking 500 during the NASCAR Sprint Cup Series at the Charlotte Motor Speedway on Saturday, October 16, broadcast by ABC.

The partnership marks the second time that CBS Consumer Products has come together with the NASCAR organization to feature a car scheme based on The Andy Griffith Show. In addition, CBS Consumer Products will be developing a merchandising and promotional program around the NASCAR partnership and will soon be announcing a line of products in the apparel, accessories, gift, and toy categories.

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Category: Anniversary, Auto Licensing

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