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Genius Brands Appoints Phatmojo as Master Toy Partner for Llama Llama in North America

GeniusBrands_LlamaLlamaGenius Brands International named PhatMojo as the Llama Llama master toy partner in North America. The deal follows the recent announcement that Netflix greenlit the Llama Llama animated series for a second season.

Genius Brands’ roster of licensing partners for the upcoming retail launch of Llama Llama includes Kids Preferred for plush, Cuddle Barn for animatronic plush toys, Prime Party for online party supplies, and Myself Designs/Myself Belts for belts. Products will launch at retailers next spring. Read the rest of this entry »

Bonkers Toys, pocket.watch Launch Ryan’s World Toy Line

BonkersToys_Pocket.Watch_RyansWorldBonkers Toys, in collaboration with pocket.watch, will launch the Ryan’s World toy line exclusively at Walmart this week. The toys will also be available at additional retailers nationwide, including Target and Amazon, this fall. Read the rest of this entry »

Moose Toys to Launch Fortnite Battle Royale Collection

EpicGames_MooseToys_FortniteMoose Toys partnered with Epic Games to create the Fortnite Battle Royale Collection, featuring a range of Fortnite mini collectibles. The deal was brokered by IMG.

Moose Toys will be the global partner for Fortnite-branded figures that are 3 inches and smaller, beginning with a new line that will debut this fall. The collection will give fans the opportunity to collect a roster of characters and miniature-scale fort building sets.

The collection will launch in December and will be available for purchase at retailers worldwide. Additional Fortnite lines from Moose Toys will feature micro-collectibles and play sets that will hit stores next year. Read the rest of this entry »

NPD Group Reports U.S. Toy Industry Sales Grow by Seven Percent in First Half of 2018

NPDThe U.S. toy industry grew its dollar sales by seven percent to $7.9 billion in the first half of this year, according to The NPD Group. Over these six months, which included the beginning and end of the Toys“R”Us liquidation, there were a number of catalysts for growth.

The strongest growth driver in the first half came from toys priced from $5 to $19.99, led by L.O.L Surprise!, Total Marvel, Fingerlings, Hatchimals, and Soft’n Slo Squishes. Read the rest of this entry »

Blizzard Entertainment Unveils Nerf Rival Overwatch D.VABlaster at ChinaJoy

Hasbro_Nerf_OverwatchBlizzard Entertainment debuted the Nerf Rival Overwatch D.VA blaster at ChinaJoy, China’s Digital Entertainment Expo & Conference. Designed in the style of D.VA’s signature accessory in Overwatch, the blaster is true to the game and works as a fully functional Nerf blaster. Read the rest of this entry »

Jazwares, Epic Games to Launch Fortnite Toys

Fortnite_JazwaresJazwares partnered with Epic Games to create a range of Fortnite toys. The deal was brokered by IMG.

Jazwares’ new Fortnite branded collection will feature true-to-game figures, Domez, loot boxes, play sets, environments, game-replica weapons and tools, plush, vehicles, and more. The line will launch worldwide in December. Read the rest of this entry »

Funko, Epic Games Partner for Fortnite Toys and Collectibles

FortniteFunko Inc. partnered with Epic Games to create a range of Fortnite toys and collectibles in a deal brokered by IMG.

The new Fortnite branded collection will launch this holiday season and feature more than 10 different product lines including Funko’s Pop! figures, 5 Star figures, Pint Size Heroes, Vynl, keychains, POP! apparel, and more. Read the rest of this entry »

DHX to Premiere Mega Man: Fully Charged This Summer, Signs Master Toy Licensee Jakks Pacific

DHX_MegaManDHX Media will premiere its new animated series Mega Man: Fully Charged, an original co-production with Dentsu Entertainment USA Inc. The series is based on the Capcom Mega Man video game franchise.

Beginning Aug. 5, the show will air every Sunday on Cartoon Network in the U.S. 10 episodes will also be available on the Cartoon Network app and TV providers’  VOD and on-demand streaming platforms in the U.S. The series will make its Canadian debut on DHX Television’s Family Channel in the fall. Man of Action Entertainment serve as executive producers and story editors on the series. Read the rest of this entry »

McFarlane Toys to Launch Cuphead Construction Sets

McFarlaneToys_CupheadMcFarlane Toys will launch a line of construction sets based on the Cuphead video game.

Each construction set will focus on Cuphead, Mugman, and the game’s bosses, and include 100 to 300 pieces. The Cuphead Construction Sets will be available at major retail locations beginning next fall. Read the rest of this entry »

Cartoon Network, Cryptozoic Entertainment Partner for Rick and Morty: The Pickle Rick Game

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Cryptozoic Entertainment and Cartoon Network Enterprises partnered for a limited release of Rick and Morty: The Pickle Rick Game, which will debut at Comic-Con International: San Diego.

The initial release will be followed by a full retail release this September. Cryptozoic also plans to make a limited quantity of the game available for purchase on its eStore during the summer. The one to two player tabletop game is based on the “Pickle Rick” episode of Adult Swim’s Rick and Morty. It includes Pickle Rick and Jaguar miniatures and a custom, collectible Pickle Rick game case that measures approximately 12.75 inches tall and holds all of the game’s components.

 

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