The Licensing Blog

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Genius Brands Appoints Phatmojo as Master Toy Partner for Llama Llama in North America

GeniusBrands_LlamaLlamaGenius Brands International named PhatMojo as the Llama Llama master toy partner in North America. The deal follows the recent announcement that Netflix greenlit the Llama Llama animated series for a second season.

Genius Brands’ roster of licensing partners for the upcoming retail launch of Llama Llama includes Kids Preferred for plush, Cuddle Barn for animatronic plush toys, Prime Party for online party supplies, and Myself Designs/Myself Belts for belts. Products will launch at retailers next spring. Read the rest of this entry »

Sesame Workshop, Nelvana to Debut Esme & Roy Animated Series

SesameWorkshop_EsmeRoySesame Workshop and Nelvana will debut Esme & Roy on HBO in the U.S. and Treehouse in Canada on Aug. 18. The series marks the first new animated series from the makers of Sesame Street in more than a decade.

Esme & Roy follows Esme and her best monster friend Roy on their adventures as the best monster babysitters in Monsterdale. The show targets kids ages 4 to 6, and teaches learning through play and mindfulness strategies. The series will feature 26 episodes where Esme and Roy will use the power of play to help younger monsters through familiar situations, including trying new foods and feeling scared during loud thunderstorms. Read the rest of this entry »

Zag, Mills Entertainment to Launch Miraculous Live Domestic Tour Next Spring

Zag_MillsEntertainment_MiraculousZag Heroez Entertainment partnered with Mills Entertainment to exclusively produce and tour Miraculous: Tales of Ladybug and Cat Noira live stage show based on the TV series. The announcement was made at a series panel at Comic-Con International: San Diego last week.  The multi-city national tour is expected to launch next spring. Read the rest of this entry »

Discovery, The Rodnik Band Celebrate Shark Week’s 30th Anniversary with Pop-Up Shop

Discovery_SharkWeek_PopUPDiscovery Consumer Products, the licensing arm of Discovery Inc., will collaborate with British pop artist Philip Colbert of The Rodnik Band for a line of clothing and accessories inspired by Shark Week. Labelled Discovery Shark, the pop-up will open at Old Spitalfield’s Market on July 18, leading up to the summer’s week-long event of shark programming on Discovery Channel from July 22 to July 29.

Colbert will present a line of women’s and men’s apparel and accessories, including bomber jackets, sweatshirts, dresses, T-shirts, baseball caps, bags, and mobile phone cases. Products can also be purschaed at therodnikband.co.uk/ in July.

 

Lisa Frank, SpongeBob SquarePants Partner for Apparel and Accessories

LisaFrank_SpongebobLisa Frank and SpongeBob Squarepants partnered for a line of apparel and accessories. The assortment is available now only at Hot Topic stores and online.

The Lisa Frank x SpongeBob collection features characters from both worlds, including Hollywood Bear, Markie the Unicorn, Patrick Star, SpongeBob. New products include tie-dye tops, a holographic rainbow drawstring bag, a brightly-colored cap, a limited-edition button set, stickers, and more.

DHX to Premiere Mega Man: Fully Charged This Summer, Signs Master Toy Licensee Jakks Pacific

DHX_MegaManDHX Media will premiere its new animated series Mega Man: Fully Charged, an original co-production with Dentsu Entertainment USA Inc. The series is based on the Capcom Mega Man video game franchise.

Beginning Aug. 5, the show will air every Sunday on Cartoon Network in the U.S. 10 episodes will also be available on the Cartoon Network app and TV providers’  VOD and on-demand streaming platforms in the U.S. The series will make its Canadian debut on DHX Television’s Family Channel in the fall. Man of Action Entertainment serve as executive producers and story editors on the series. Read the rest of this entry »

Sanrio Expands Licensing Portfolio with BoxLunch, Lolli Swim

Sanrio_HelloKitty 2Sanrio partnered with BoxLunch to debut products featuring designs from artist duo 64 Colors in apparel, accessories, and home goods categories. The line features Hello Kitty, Deery-Lou, My Melody, Kuromi, and Chococat.

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Aggretsuko Season Two to Debut on Netflix, Den of Rage Pop-Up Shop to Launch in San Francisco

Sanrio and Netflix will debut the second season of Aggretsuko worldwide next year. Fanworks will return to produce the series.

Aggretsuko made its global debut on Netflix as an original short animation series last April. The series depicts Aggretsuko’s life as an office associate in the accounting department of a trading company in Tokyo, where she faces daily stresses and conflicts in a comical way. Check out the teaser trailer below:

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NASA, Peanuts Worldwide Sign Space Act Agreement

unnamed (1)NASA and Peanuts Worldwide signed a multi-year Space Act Agreement to inspire a passion for space exploration and STEM among the next generation of students.

The Space Act Agreement extends the NASA and Peanuts partnership to students and viewers across the country. New content featuring Astronaut Snoopy will be produced and in-school STEM-based curriculum about America’s latest explorations into deep space will be implemented in schools.

 

 

 

Cafe Snoopy Arrives in Brazil

Screen Shot 2018-07-12 at 5.04.06 PMCafé Snoopy, a dining experience in Latin America, opened in Brazil inside the Morumbi Shopping Mall in São Paulo. The café offers Brazilians the opportunity to eat and drink in a café inspired by Charles M. Schulz’s Peanuts characters

The café features Peanuts-themed decor, with the characters infusing the wallpaper, tables, and dishware. A variety of sweets, salads, ice cream, and a variety of coffee offerings are on the menu. A range of merchandise, including cups, mugs, t-shirts, and plush are also available for purchase. Read the rest of this entry »

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