The Licensing Blog

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Firefly Brand Management Secures New Licensing Deals for Bob Ross Brand

BobRossHeadShotFirefly Brand Management signed new licensing partners for the Bob Ross brand, inspired by the TV show, The Joy of Painting, which debut in the ‘80s and still runs today.

New partners include JY Instyle for socks; Rasta Imposta for Halloween costumes and leggings; Running Press for activity books; Surreal Entertainment for drinkware and impulse; Aquarious Entertainment Merchandise for playing cards, tin signs, magnets, and more; Advanced Graphics for cardboard standees; Incogneato LLC for vinyl figures;  Read the rest of this entry »

American Pop Art, Steve Kaufman Licensing LLC to License Steve Kauffman Art

steve kaufmanAmerican Pop Art Inc. and Steve Kaufman Art Licensing LLC signed an agreement with Becker Associates to license the artwork of Steve Kaufman for children’s toys and merchandise. This collaboration will allow children to discover the creative essence of Kaufman’s artwork.

Kaufman, also known as “SAK,” was a charismatic pop artist, humanitarian, and pioneer of neo pop art. Kaufman started his career as an assistant to Andy Warhol, where he learned the art of silk screening. Read the rest of this entry »

Nelvana, WeKids, Toon Boom Animation Open Submissions for China Tales Incubator

Nelvana_WeKids_ToonBoom_CHinaTalesCorus Entertainment’s Nelvana, WeKids, and Toon Boom Animation’s partnership for China Tales Incubator, officially opened its online portal for submissions from now until July 6. Animators, writers, illustrators, storytellers, and artists based in China are invited to submit their comedic, character-driven concepts, via the China Tales Incubator website.

The winning concept will be developed through the partnering companies and brought to the international market for distribution, licensing, and merchandising. To kick-off the initiative, Nelvana, WeKids, and Toon Boom Animation will host six China Tales Incubator Workshops in China.

Peanuts Worldwide Launches Peanuts Global Artist Collective

mr.a

Nick Stokes/Peanuts Worldwide

Peanuts Worldwide will launch the Peanuts Global Artist Collective. The project’s first phase features large-scale public Peanuts murals in seven international locations.

The creators feature artists including Mr. A, Nina Chanel Abney, AVAF, FriendsWithYou, Tomokazu Matsuyama, Rob Pruitt, and Kenny Scharf. The initial phase of the multi-year project launches this month with large-scale public murals in Paris, Seoul, Berlin, New York, San Francisco, Tokyo, and Mexico City. The Peanuts Global Artist Collective was curated by New York-based creative consulting firm, Culture Corps.

 

Jewel Branding & Licensing Acquires Rachael Hale

JewelBranding_RachelHaleJewel Branding & Licensing purchased the Rachael Hale brand from New Zealand-based Dissero Brands. The financial terms of the agreement were not disclosed, but the transaction officially closed on March 15.

Rachael Hale is a leader in animal imagery across an expanding range of items including apparel, giftware, home décor, stationery, back-to-school, and more. While earning sales in excess of $900 million, it has continued to grow its base of 75 licensees from more than 60 countries. Read the rest of this entry »

Scholastic Acquires Rights to Children’s Books by New England Patriot Malcolm Mitchell

MalcolmMitchellHeadShot_Patrick-Heagney

Photo Credit: Patrick Heagney

Scholastic acquired world English rights to three children’s books by Malcolm Mitchell, New England Patriot wide receiver. Scholastic is set to release a newly-illustrated version of Mitchell’s book The Magician’s Hat. The book will be illustrated by Joanne Lew-Vriethoff.

Two original books will follow the publishing of The Magician’s Hat. The book is intended for kids ages 4-8 and tells the story of a magic man who appears at a town’s library on Family Fun Day. The magic man’s arsenal of tricks reveals books that make kids’ dreams come true. Read the rest of this entry »

The Brand Liaison to Represent Jimmy The Bull

JimmyTheBullThe Brand Liaison will represent Jimmy The Bull, the internet sensation bull terrier created by artist Raphael Mantesso. Jimmy the Bull licensing includes images that combine photography and free hand illustrations.

Since its first release in 2015, the drawings of Jimmy The Bull have been broadcasted across global media. The brand’s first book A Dog Named Jimmy featured a collection of the imagery.

Expanding upon the Jimmy The Bull’s book of art and imagery, Jimmy the Bull licensing will include giftables, calendars, stationery, hydration, apparel, and more.

Alpha Group, Man of Action Partner to Create New Animated Series

ALPHA_LogoAlpha Group US LLC and Man of Action Entertainment, creator of Ben 10 and Big Hero 6, partnered to write and produce a new original animated series. Matthew Wexler (PAW Patrol and Bakugan) of WexWorks Media, joined the project as the executive producer.

 

Acamar Films Appoints ELC Europe, Mediogen as Licensing Agents

This month, Acamar Films appointed the licensing agents ELC Europe and Mediogen to represent its global children’s series Bing. ELC Europe will handle licensing in Poland, and Mediogen will manage licensing in Israel.

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Publishers Weekly, Combined Book Exhibit, BolognaFiere Launch First New York Rights Fair

PublishersWeekly copyPublishers Weekly, Combined Book Exhibit, and BolognaFiere S.p.A. partnered to launch the New York Rights Fair, the first trade and licensing show in the U.S. centered around international rights, distribution, and licensing of both adult and children’s content.

The fair is scheduled to take place May 30- June 1, 2018 at the Metropolitan Pavilion in Manhattan and will act as a networking opportunity for U.S. publishers and agents and their global counterparts. Items set to be covered include rights, sales, negotiation, and distribution of content across print, audio, TV, film, and digital channels.

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