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Bonkers Toys Nominated for LIMA Award for Line

Bonkers_slitherioThe Licensing Industry Merchandisers Association (LIMA) nominated Bonkers Toys and its licensed toy line as one of six 2018 nominees in the “Toys and Games for Ages 0-12” category.

Bonkers Toys saw potential for, a family-friendly game and app from independent developer Lowtech Studios, shortly after the game was released. Bonkers became the first licensee for the mobile game, and created a true-to-license line of products including blind bag collectibles, plush, backpack clips, spinners, squishies, and build-a-slither toys. The toys are available at major retailers such as Target, Walmart, Toys “R” Us, Five Below, and Party City, with millions of units sold to date.

“Our partnership with the team has exceeded all our expectations, and we are honored and proud to be among a great group of 2018 nominees for the prestigious LIMA Award,” said Brian Bonnett, president and CEO of Bonkers Toys.

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Category: Apps, Around the Industry, Awards, Character Licensing, Digital Licensing, Kids Properties, Mobile Licensing, Plush, Toys

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