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Big Tent Entertainment Appoints New VP of Global Business Development

Branded entertainment company Big Tent Entertainment appointed Kirsten Fallon as vice president of global business development. In her new role with the company, Fallon will be responsible for development of pop culture icon Domo and PixFusion in Latin America, Europe, Russia, Turkey, Middle East, and North Africa. Additionally, Fallon will be responsible for select global retailers for all Big Tent Entertainment brands.

Fallon brings to Big Tent Entertainment more than 20 years of licensing experience in brand management, sales, product, and retail development. Most recently, Fallon served as Ludorum’s U.S. vice president of retail marketing and development. Prior to Ludorum, Fallon worked for Peanuts Worldwide, formerly United Media, where she led retail strategy and development for Peanuts, Fancy Nancy, Beatrix Potter, and Mary Engelbreit. Fallon also represented adult brands, including Food Network, Iron Chef America, History Channel’s Ice Road Truckers, Discovery Channel’s Deadliest Catch, Dilbert, and Hallmark’s hoops&yoyo, during her tenure at United Media.

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