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Bear Grylls, Lyte Limited to Launch Action Cameras, Tech Accessories

BearGryllsBear Grylls partnered with electronics manufacturer Lyte Limited to create a range of action cameras, wearable cameras, and power banks.

The range will be performance orientated and designed for the outdoors, with the line including Bear Grylls Powerbanks, Bear Grylls Action Cameras, and Bear Grylls Video Eyewear. The new line will launch early next year and will be available across Europe, North America, Canada, Australia, New Zealand, and South Africa.

Bear Grylls is known worldwide as a survival and outdoor adventurer, and for his TV series Man vs. Wild and Born Survivor. Grylls also hosts the adventure series Running Wild and Bear Grylls Survival School on NBC in the U.S., The Island with Bear Grylls on in the U.K., and Absolute Wild on Dragon TV in China.


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