Aug 4, 2016
The Original Smiley Brand continues to send children back to school with a smile, as the latest collections hit retail.
Longstanding partners and new licensees for Smiley and SmileyWorld include Alpa, Diakakis, Herlitz, Lannoo, Sportandem, Blueprint Collections, EuroCom, Franco Cosimo Panini, and Claire’s Accessories. These licensees have launched collections, including agendas, backpacks, notepads, pencil cases, and more.
Smiley Studio will kick-off the back to school period with a social media campaign, promoting all back to school partners over the next six weeks.