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SYBO Games’ Naz Amarchi-Cuevas to Serve on LIMA Board of Directors

SYBOGames_NazHeadshotNaz Amarchi-Cuevas, head of licensing at SYBO Games, was appointed to the Licensing Industry Merchandisers’ Association (LIMA)’s board of directors. Amarchi-Cuevas will begin her term on July 1.

Nominated earlier this year and voted on by LIMA membership, results were announced in May at the Annual LIMA Membership Meeting held prior to Licensing Expo. Nominees must demonstrate an enthusiasm and passion for the licensing industry, be an active LIMA member, and illustrate a proven commitment to the industry.    Read the rest of this entry »

LIMA Names Moderators for MindMix London

LIMA_MindMixThe International Licensing Industry Merchandisers’ Association (LIMA) debuted its agenda for the third annual MindMix, which will take place on June 27 in London. The event brings together business and leaders for conversations around the theme Licensing 2025, the technological, social, and commercial forces that will shape the future of global licensing and marketing.

LIMA organized a mix of presentations and moderated discussion groups throughout the day to blend cutting edge information with the opportunity to exchange perspectives and experiences, and discuss upcoming market challenges.  Read the rest of this entry »

LIMA, The NPD Group Team Up for Quarterly Executive Breakfast Series

NPD_LimaThe International Licensing Industry Merchandisers’ Association (LIMA) and The NPD Group will launch a quarterly Executive Breakfast Series created for senior brand licensing executives. This series pairs The NPD Group’s thought leadership in more than 20 industries with LIMA’s brand licensing expertise to initiate discussions grounded in real data and market intelligence.

The Executive Breakfast Series launches Tuesday, June 12 at Steelcase in New York City and will focus on the following topic: “The Megapower of Kid Fans – how today’s digital-savvy kids are upending the traditional model of content, and what it means for your licensing business.” NPD Entertainment’s Kristen McLean will explore how kids are upending the traditional models of content distribution and discovery, and share data from across the children’s industry on how licenses and brands are measuring up.

Register for the event at here.

LIMA Announces 2018 LIMA Rising Stars

LIMARisingStarsAward2018The International Licensing Industry Merchandisers’ Association (LIMA) announced the recipients of this year’s Rising Stars Award.  The winners will be recognized at the LIMA’s International Licensing Awards Ceremony on Tuesday, May 23 during Licensing Expo.

“The Rising Stars Awards recognize the next generation of leaders in the licensing business–those who show true tenacity and have impacted their companies and the industry right from the start,” said LIMA executive vice president, Maura Regan.

This year’s Rising Stars Award winners include: Read the rest of this entry »

Bonkers Toys Nominated for LIMA Award for slither.io Line

Bonkers_slitherioThe Licensing Industry Merchandisers Association (LIMA) nominated Bonkers Toys and its licensed slither.io toy line as one of six 2018 nominees in the “Toys and Games for Ages 0-12” category.

Bonkers Toys saw potential for slither.io, a family-friendly game and app from independent developer Lowtech Studios, shortly after the game was released. Bonkers became the first licensee for the mobile game, and created a true-to-license line of products including blind bag collectibles, plush, backpack clips, spinners, squishies, and build-a-slither toys. The toys are available at major retailers such as Target, Walmart, Toys “R” Us, Five Below, and Party City, with millions of units sold to date. Read the rest of this entry »

LIMA Cares Charity Bike Ride to Kick Off Licensing Expo

LIMACaresCharityBikeRideThe 2nd Annual Licensing Industry Merchandisers’ Association (LIMA) Cares Charity Bike Ride will take place on Sunday, May 20. The event features a 28-mile bike ride through the Red Rock Canyon National Conservation Area, with a 15 mile option also available.

The charity event will help to kick off Licensing Week and encourage attendees to become more involved with the industry’s Charity of Choice, the Children’s Brain Tumor Foundation (CBTF). Last year, 33 licensing colleagues raised more than $3,000 for CBTF. Read the rest of this entry »

Maura Regan Named President of LIMA

MaureRegan_HeadshotMaura Regan was named president of Licensing Industry Merchandisers’ Association (LIMA), effective July 1. She currently serves as executive vice president and will succeed current LIMA president, Charles Riotto, who retires on June 30. In her new position, she will leverage her licensing knowledge and international expertise to further expand LIMA’s services and offerings to the global industry.

“Maura is a respected and influential member of the global licensing community who has already brought an incredible strategic vision to our global interests,” said Riotto. “She is perfectly positioned to lead LIMA into our next exciting chapter. Her impact will further enhance LIMA’s role as the industry’s thought leader and authoritative voice as licensing continues to grow around the world.” Read the rest of this entry »

LIMA to Induct Elias Fasja-Cohen, Brian Goldner Into Licensing Hall of Fame

LIMAHallofFAme_Goldner_FasjaThe International Licensing Industry Merchandisers’ Association (LIMA) named Elias Fasja-Cohen, CEO and founder of Tycoon Enterprises, and Brian Goldner, chairman and CEO of Hasbro Inc., as the 2018 inductees to the LIMA Licensing Hall of Fame. This year’s Hall of Fame Induction will take place May 22 at the LIMA Licensing Awards Ceremony during Licensing Expo 2018 in Las Vegas. Read the rest of this entry »

LIMA Opens Applications for New President

May27LIMA(2)Current LIMA President Charles Riotto will be retiring as of June 30, 2018 and the International Licensing Industry Merchandisers’ Association (LIMA) is engaging in a search for a successor. LIMA will appoint its new president next month, and is currently accepting resumes and applications. The final decision will be made on Feb. 21 at the LIMA board meeting. Read the rest of this entry »

LIMA Webinars to Provide Insights on the Essence of Brands and IP Protection

May27LIMA(2)The International Licensing Industry Merchandisers’ Association (LIMA) will offer a series of informative webinars to provide licensing professionals with insight on how to identify and leverage brand essence, and how to protect their intellectual property in Canada.

The webinars include Expand, Grow, Thrive on Jan. 10; What You Need to Know About Protecting and Enforcing Your IP in Canada on Jan. 17; and The Search for Your Missing Brand on Jan. 31. Read the rest of this entry »

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