Stone America has announced that current client Mel’s Drive-In has signed its first food licensing agreement with Vita Foods to develop a line of branded burger sauce and seasoning, chili sauce and seasoning, dessert toppings, and pancake syrups. The Mel’s Drive-In line will feature various flavors that the Mel’s Drive-In consumer has enjoyed at Mel’s over the years. The products will be released early next year.
The Vita Seafood division is a U.S. leader in the herring production market and the refrigerated salmon marketplace, and is engaged in several other food segments, including cream cheese, cocktail sauce, tartar sauce, and horseradish. Vita markets and sells these items under the Vita, Elf, and Grand Isle brands. More than 95 percent of Vita Seafood’s sales are in kosher foods. Vita Specialty Foods, Inc., Vita’s wholly owned subsidiary, markets and sells sweeteners, salad dressings, barbecue sauces, and other meat enhancements, dessert toppers, and salsas.
Made famous by George Lucas’ 1973 film American Graffiti, the original Mel’s Drive-In was founded in 1947 by Mel Weiss and Harold Dobbs in San Francisco. Mel’s was also used as a location in the 1967 film Guess Who’s Coming to Dinner, starring Spencer Tracy and Katharine Hepburn.
Mel’s has licensing agreements with Universal Theme Parks with Mel’s locations in Hollywood, Florida, Japan, and Singapore.
Stone America Licensing has been appointed licensing agent by NYC teen/college student fashion bag company, Yak Pak. Founded in 1989 by Stephen Holt and Rolando Cohen in Brooklyn, N.Y., Yak Pak provides young consumers with backpacks, messenger bags, handbags, totes, laptop sleeves, luggage, and accessories. Yak Paks are sold at retailers across the United States and Canada ranging from teen specialty chains, boutiques, and department stores, to sporting goods retailers and college book stores. Yak Pak sponsors numerous music events and charity functions throughout the year and Yak Pak products are regularly featured in films, magazines, on television, and in online editorials.
Stone America will offer manufacturers and retailers the opportunity to license school supplies, stationery, apparel accessories, social expressions, room décor, and a full array of gifts & novelties utilizing Yak Pak’s library of designs and patterns.
Stone America Licensing, announced today it has been appointed as the worldwide licensing agent by the sports/athletic brand Stall & Dean.
Established in 1898 in Brockton, Massachusetts, Stall & Dean provided equipment for such greats as Babe Ruth and Bronko Nagurski. Currently, you can find celebrities and athletes, including LeBron James, Shaquille O’Neal, Jay-Z, and Kanye West, sporting looks from the athletic brand.
Stone America will offer manufacturers and retailers the opportunity to license authentic performance apparel, fashion apparel, sporting equipment and a full array of gifts & novelties utilizing Stall & Dean’s library of artwork and trademarks
Paid, Inc. and The Bold and the Beautiful have appointed Stone America, LLC, to develop and license The Bold and the Beautiful and “Forrester Creations” fashion lifestyle merchandise, to include home, apparel, and beauty products.
Paid will work alongside The Bold and the Beautiful team in the licensing area, which will encompass retail and live experiences, among other categories. Paid is also working with The Bold and the Beautiful on the development of connected fan communities to support the series, including fan events and outreach for its stars, as well as coordinating the strategic direction of the series’ website and social media initiatives. Fans can register online to receive news and automatic updates as new services, interactive events, and licensing programs are announced.
Tatty Teddy, the bear behind the UK’s bestselling Me to You brand, is coming to the U.S. thanks to a partnership with Carte Blanche Greetings, Ltd. and the appointment of Stone America Licensing.
Tatty Teddy, with his cute patches and sewn-up seams, already appears globally on a wide range of Me to You products, including greeting cards, plush toys, apparel, calendars, jewelry, and collectible figurines.
The Me to You brand was launched in 1995 by Carte Blanche Greetings. It has consistently grown to become one of the most successful non-media based character brands in the world, with circa $800 million annual retail sales globally.
The brand’s website boasts more than twelve million page views since it re-launched in March 2009.
The Licensing Book wants to welcome Me to You to the U.S., so keep checking our blog, Twitter, and Facebook pages for more news about this new-to-the-States brand.
To get you caught up, here’s a Tatty Teddy Christmas ad from 2008:
Tatty Teddy, the bear behind the UK’s bestselling Me to You brand, is coming to the U.S. thanks to a partnership with Carte Blanche Greetings, Ltd. and the appointment of Stone America Licensing.
Tatty Teddy, with his cute patches and sewn-up seams, already appears globally on a wide range of Me to You products, including greeting cards, plush toys, apparel, calendars, jewelry, and collectible figurines.
The Me to You brand was launched in 1995 by Carte Blanche Greetings. It has consistently grown to become one of the most successful non-media based character brands in the world, with circa $800 million annual retail sales globally.
The brand’s website boasts more than twelve million page views since it re-launched in March 2009.
The Licensing Book wants to welcome Me to You to the U.S., so keep checking our blog, Twitter, and Facebook pages for more news about this new-to-the-States brand.
To get you caught up, here’s a Tatty Teddy Christmas ad from 2008:
The Tetris Company, LLC, the exclusive licensor of the Tetris brand, and its merchandising agent, Licensing Works!, signed two sub-agents to launch new merchandise licensing programs. The Tetris Company welcomes aboard Caroline Mickler, Ltd and Plus Licens as part of the global Tetris family. The new partnerships will allow manufacturers [...]
Beanstalk has appointed Allison Ames as president, North America. In her new role, Ames will oversee Beanstalk’s operations in the U.S., Canada, Mexico, and South America. She will continue to report directly to Michael Stone, CEO. Effective immediately, Ames will assume full responsibility for all clients operating in the North [...]
Entertainment licensing veteran Ashley Maidy has joined Activision to head the newly formed licensing division. Maidy has more than 16 years of experience, building licensing and merchandising programs for Sony Pictures and Saban Entertainment. In her new role, Maidy will extend Activision’s properties into complementary product categories, as well as [...]
U.S. retail sales of toys generated $21.18 billion in 2011, a decline of 2 percent compared to 2010 numbers, which totaled $21.68 billion, according to market research company The NPD Group. While the average retail price for a licensed toy was 57 percent higher than that for non-licensed toys, licensed [...]
Howard Roffman is passing the baton to Paul Southern as head of Lucas Licensing. Roffman will remain with the company as a senior advisor. Both Roffman and Southern will report to Micheline Chau, Lucasfilm president and COO.
Lionsgate has completed a transaction to acquire Summit Entertainment for a combination of cash and stock valued at $412.5 million. The transaction unites two studios with powerful brands and complementary assets. By acquiring Summit, Lionsgate enhances its feature film and home entertainment offerings, and further broadens its 13,000-title filmed entertainment [...]
Schylling and Pretty Ugly released a new Uglydoll Rocket Ride Wind Up Toy that has a lever mechanism instead of a key, stands eight inches tall, and is suitable for ages 3 and up. They also released new youth umbrellas in three styles, Ice-bat, Ox, and Uglydoll Rainy Day, suitable [...]
WME Licensing’s client Patti Stanger, an American matchmaker and television producer with her own Bravo TV show, The Millionaire Matchmaker, and the founder and CEO of Millionaire’s Club International, Inc., has signed a license with Hyper Interactive to create a full line of PS I Love You Cosmetics. The initial [...]
Jazwares is slicing into the mobile app category after being awarded the master toy license for Halfbrick’s popular app, Fruit Ninja. Inspired by Fruit Ninja’s fruit-slicing, action-packed adventures, Jazwares’ new range will include fruit figures and plush, featuring “splat” sound effects, slicing features, ninja blades, and branded bandanas, as well [...]
Art Impressions has licensed Commonwealth Toys to produce a line of So So Happy plush toys, beanies, plush backpacks, and related products featuring the brand’s quirky cast of friendly monsters, robots, and other oddball characters. The companies’ first collaborative series will roll out nationwide in May at specialty chains, boutiques, [...]
Stone America has announced that current client Mel’s Drive-In has signed its first food licensing agreement with Vita Foods to develop a line of branded burger sauce and seasoning, chili sauce and seasoning, dessert toppings, and pancake syrups. The Mel’s Drive-In line will feature various flavors that the Mel’s Drive-In consumer has enjoyed at Mel’s over the years. The products will be released early next year.
