Stone America has announced that current client Mel’s Drive-In has signed its first food licensing agreement with Vita Foods to develop a line of branded burger sauce and seasoning, chili sauce and seasoning, dessert toppings, and pancake syrups. The Mel’s Drive-In line will feature various flavors that the Mel’s Drive-In consumer has enjoyed at Mel’s over the years. The products will be released early next year.
The Vita Seafood division is a U.S. leader in the herring production market and the refrigerated salmon marketplace, and is engaged in several other food segments, including cream cheese, cocktail sauce, tartar sauce, and horseradish. Vita markets and sells these items under the Vita, Elf, and Grand Isle brands. More than 95 percent of Vita Seafood’s sales are in kosher foods. Vita Specialty Foods, Inc., Vita’s wholly owned subsidiary, markets and sells sweeteners, salad dressings, barbecue sauces, and other meat enhancements, dessert toppers, and salsas.
Made famous by George Lucas’ 1973 film American Graffiti, the original Mel’s Drive-In was founded in 1947 by Mel Weiss and Harold Dobbs in San Francisco. Mel’s was also used as a location in the 1967 film Guess Who’s Coming to Dinner, starring Spencer Tracy and Katharine Hepburn.
Mel’s has licensing agreements with Universal Theme Parks with Mel’s locations in Hollywood, Florida, Japan, and Singapore.
Stone America Licensing has been appointed licensing agent by NYC teen/college student fashion bag company, Yak Pak. Founded in 1989 by Stephen Holt and Rolando Cohen in Brooklyn, N.Y., Yak Pak provides young consumers with backpacks, messenger bags, handbags, totes, laptop sleeves, luggage, and accessories. Yak Paks are sold at retailers across the United States and Canada ranging from teen specialty chains, boutiques, and department stores, to sporting goods retailers and college book stores. Yak Pak sponsors numerous music events and charity functions throughout the year and Yak Pak products are regularly featured in films, magazines, on television, and in online editorials.
Stone America will offer manufacturers and retailers the opportunity to license school supplies, stationery, apparel accessories, social expressions, room décor, and a full array of gifts & novelties utilizing Yak Pak’s library of designs and patterns.
Stone America Licensing, announced today it has been appointed as the worldwide licensing agent by the sports/athletic brand Stall & Dean.
Established in 1898 in Brockton, Massachusetts, Stall & Dean provided equipment for such greats as Babe Ruth and Bronko Nagurski. Currently, you can find celebrities and athletes, including LeBron James, Shaquille O’Neal, Jay-Z, and Kanye West, sporting looks from the athletic brand.
Stone America will offer manufacturers and retailers the opportunity to license authentic performance apparel, fashion apparel, sporting equipment and a full array of gifts & novelties utilizing Stall & Dean’s library of artwork and trademarks
Paid, Inc. and The Bold and the Beautiful have appointed Stone America, LLC, to develop and license The Bold and the Beautiful and “Forrester Creations” fashion lifestyle merchandise, to include home, apparel, and beauty products.
Paid will work alongside The Bold and the Beautiful team in the licensing area, which will encompass retail and live experiences, among other categories. Paid is also working with The Bold and the Beautiful on the development of connected fan communities to support the series, including fan events and outreach for its stars, as well as coordinating the strategic direction of the series’ website and social media initiatives. Fans can register online to receive news and automatic updates as new services, interactive events, and licensing programs are announced.
Tatty Teddy, the bear behind the UK’s bestselling Me to You brand, is coming to the U.S. thanks to a partnership with Carte Blanche Greetings, Ltd. and the appointment of Stone America Licensing.
Tatty Teddy, with his cute patches and sewn-up seams, already appears globally on a wide range of Me to You products, including greeting cards, plush toys, apparel, calendars, jewelry, and collectible figurines.
The Me to You brand was launched in 1995 by Carte Blanche Greetings. It has consistently grown to become one of the most successful non-media based character brands in the world, with circa $800 million annual retail sales globally.
The brand’s website boasts more than twelve million page views since it re-launched in March 2009.
The Licensing Book wants to welcome Me to You to the U.S., so keep checking our blog, Twitter, and Facebook pages for more news about this new-to-the-States brand.
To get you caught up, here’s a Tatty Teddy Christmas ad from 2008:
Tatty Teddy, the bear behind the UK’s bestselling Me to You brand, is coming to the U.S. thanks to a partnership with Carte Blanche Greetings, Ltd. and the appointment of Stone America Licensing.
Tatty Teddy, with his cute patches and sewn-up seams, already appears globally on a wide range of Me to You products, including greeting cards, plush toys, apparel, calendars, jewelry, and collectible figurines.
The Me to You brand was launched in 1995 by Carte Blanche Greetings. It has consistently grown to become one of the most successful non-media based character brands in the world, with circa $800 million annual retail sales globally.
The brand’s website boasts more than twelve million page views since it re-launched in March 2009.
The Licensing Book wants to welcome Me to You to the U.S., so keep checking our blog, Twitter, and Facebook pages for more news about this new-to-the-States brand.
To get you caught up, here’s a Tatty Teddy Christmas ad from 2008:
Necco Sweethearts has signed several new licensees to its licensing program. Its licensing agency, Brand Central, has secured partnerships with Spangler Candy Company (lollipops), C Life (children’s apparel), CandyRific (tins and candy dispensers), and Richard Leeds International (loungewear). The new licensees will join FAB (stationery and school supplies) and World [...]
The International Licensing Industry Merchandisers’ Association (LIMA) will continue its twice-monthly webinar series on May 23 in a 12:00-1:30 p.m. session called “Licensing in Brazil.” This session will look in depth at what affects Brazil’s licensing business in South America’s largest economy. The session is part of LIMA’s licensing-related webinar [...]
The International Licensing Industry Merchandiser’s Association (LIMA)’s Licensing University contains a lineup of seminars that focus on maximizing a brand during the digital age. The sessions are digital- and interactive-themed sessions that explore how the digital world impacts licensing and are part of more than 35 Licensing University programs held [...]
9 Story Entertainment appointed CafePress.com as the official e-commerce partner for Almost Naked Animals. The agreement was brokered by The Licensing Shop, Inc. This is one of several announcements planned in the coming weeks as 9 Story unveils plans to develop a robust digital platform for the TV series Almost [...]
The Griffin family and their friends from Quahog are coming to gaming consoles this fall in a new Family Guy video game from Twentieth Century Fox Consumer Products and Activision Publishing Inc., a wholly owned subsidiary of Activision Blizzard Inc. Family Guy: Back to the Multiverse will offer gamers an [...]
The Joester Loria Group has brokered a deal to align Mountain Dew’s Green Label Exclusives with lifestyle brand Diamond Supply Co. and hip-hop artist Mac Miller to develop a limited-edition snapback cap. The cap will be sold exclusively on the Karmaloop e-commerce site, beginning May 28 via a Mountain Dew-branded [...]
Target Corp. has partnered with Marvel Entertainment, LLC to bring merchandise from Marvel’s The Avengers to its shoppers. Through this deal, Target will offer an assortment of Marvel’s The Avengers-themed toys, clothing, and bedding, as well as a selection of Marvel Super Hero movies in stores and online at Target.com/Avengers. [...]
Hasbro, Inc. and Aéropostale, Inc., a mall-based specialty retailer of casual and active apparel for young women and men, have partnered for the creation of an exclusive T-shirt collection featuring the Battleship and G.I. Joe brands. The new Hasbro-Aéropostale line includes both Battleship and G.I. Joe men’s graphic T-shirts and [...]
Sandow Media announced its recent acquisition of the worldwide rights to the iconic Fred Segal brand. The acquisition includes the rights to all intellectual property, the development of a new e-commerce platform for fredsegal.com, new retail stores worldwide, and the development of Fred Segal-branded apparel and products. Leveraging its global [...]
Twentieth Century Fox Consumer Products has named entertainment marketing executive Nabil Kazi to the position of vice president, and global promotions and digital marketing expert Morgan Chess to the position of vice president of digital strategy and commerce. In his new position, Kazi will define and set the global licensed [...]
Stone America has announced that current client Mel’s Drive-In has signed its first food licensing agreement with Vita Foods to develop a line of branded burger sauce and seasoning, chili sauce and seasoning, dessert toppings, and pancake syrups. The Mel’s Drive-In line will feature various flavors that the Mel’s Drive-In consumer has enjoyed at Mel’s over the years. The products will be released early next year.
