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Sesame Street, Google Earth Partner to Put Spotlight on Muppet Girls from Around the World

SesameStreetSesame Street teamed up with Google Earth to spotlight 12 bright, strong, girl Muppets from Sesame Street on the revamped platform, that was unveiled today. Hailing from the U.S. and countries including India, South Africa, Mexico, Germany, Nigeria, and Bangladesh, these inquisitive girl Muppets inspire children everywhere to learn, explore, and dream big. Read the rest of this entry »

Sesame Workshop to Expand Sesame Street and Autism Content this Year

SesameWorkshop_JuliaSesame Workshop announced a new phase of the autism initiative Sesame Street and Autism: See Amazing in All Children, which welcomes Julia, a Muppet with autism. Julia was introduced last year in digital form and will come to life as a Muppet, in addition to a release of resources designed to increase awareness and understanding of autism.

The See Amazing library will add digital videos, books, and e-books, which will be available in English and Spanish. The “Meet Julia” special episode airs on next month on HBO and PBS KIDS in the U.S. and around the world on Cartoonito UK, Australia’s ABC network, and Mexico’s Televisa, with worldwide rollout planned within the year. Read the rest of this entry »

Sesame Workshop Names Sambro International Licensee for European Territories

SesameStreet_SambroSesame Workshop named Sambro International as its licensee to develop a new range of Sesame Street plush toys, bags, and arts and crafts for the UK, Benelux, Iberia, the Nordic countries, and Central and Eastern Europe (CEE).

CPLG, Sesame Workshop’s licensing representative in the territories, helped broker the deal. Sambro will create a variety of branded products to build a strong presence with major retailers working closely with CPLG’s local network of offices.

Sesame Workshop Names Headstart Regional Toy Licensee for Australia and New Zealand

sesamestreetSesame Workshop named Headstart International as its new regional toy licensee for Australia and New Zealand. Headstart will create a range of Sesame Street plush across price points with major retailers.

Haven, Sesame Workshop’s licensing representative in the territories, helped broker the deal, and will continue to implement Sesame Street’s overall brand strategy and licensing programs in the market.

Feld Entertainment Inc., Sesame Workshop Partner to Develop Sesame Street Live Shows

sesamestreetFeld Entertainment Inc. and Sesame Workshop partnered to develop Sesame Street live shows tours.  Feld Entertainment will produce and tour live Sesame Street productions in the U.S. The first production under the new deal is slated to launch next October.  The current Sesame Street Live! tour will continue through the summer.

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Entertainment One, Sesame Street Partner for Special Vinyl Release of Sesame Road for Record Store Day 2016

screen-shot-2016-11-11-at-8-29-42-amEntertainment One and Sesame Workshop will have a limited release of Sesame Road, exclusively for Record Store Day 2016 this month. The run of 2,000 pieces will mark the first time the album will be available on vinyl. Sesame Road was first released on cassette by Golden Music in 1993 and on CD by Sony Wonder in 1995.

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Sesame Workshop Launches New YouTube Kids Channel Sesame Studios

Sesame Studios

Sesame Workshop launched a new YouTube channel Sesame Studios, showcasing new non-Muppet characters, short form series, and original stories.

The channel will feature videos focusing on curricular areas such as literacy, health, and social-emotional development in engaging formats. It will build off the success of the Sesame Street YouTube Channel, which has close to two million subscribers and nearly 3 billion views.

Singer, songwriter, actor, and YouTube star Todrick Hall wrote and produced the channel’s new theme song. Other videos include live-action nursery rhymes, animated milestone songs, animal films, and new digital native series such as The Totems, Scribble Tales, and Words with Puffballs.

Marvie, a new digital puppet character, will host the channel, introducing new videos and playlists, and encourage kids to interact with content as they watch.

Families will be able to co-view Sesame Studios content on the main YouTube channel.

Sesame Street, Baghch-e-Simsim Debut First Afghan Muppet Zari

Muppets

Sesame Workshop unveiled its first Afghan Muppet Zari, a 6-year-old inquisitive girl ready to make her debut in the fifth season of Baghch-e-Simsim, the co-production of Sesame Street in Afghanistan.

Zari will feature in new, locally produced segments that focus on curriculum topics such as girls’ empowerment, national identity, physical health, and social and emotional wellbeing. Season five of Baghch-e-Simsim (Sesame Garden) can be seen on Tolo TV on Thursday and Friday at 4:00 p.m., and Lemar TV on Thursday and Friday at 4:30 p.m.

Zari, which translates as “shimmering,” will feature in three formats: speaking directly to viewers, interacting with kids in person, and interviewing different Afghan professionals.

Segments from other Sesame co-productions, adapted and dubbed into Dari and Pashto, will continue to introduce children to Muppet friends from the series in Egypt, Bangladesh, Mexico, and Russia.

Sesame Workshop Enters New Apparel and Accessory Collaborations

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Sesame Workshop’s Sesame Street will launch new apparel and accessory lines this year through partnerships with Crocs and Quicksilver/Roxy, Pancoat, Puma, Mishka, Uniqlo, and A Bathing Ape.

Crocs will introduce a Sesame Street three-pack of Jibbitz shoe charms, featuring Elmo, Big Bird, and Cookie Monster, and a new style of Elmo Fuzz Lined Clogs for kids in the fall.

Quiksilver/Roxy will introduce a winter snow collection of jackets, snowsuits, helmets, mittens, and goggles for infants, toddlers and kids this September.

Pancoat launched its first collaboration program with Sesame Street this February, including sweatshirts, jogger pants, hoodies, and other casual apparel for kids to young adults.

Puma’s collection launched this January and includes apparel, accessories, and footwear styles.

Mishka’s collection features original artwork that updates and reinterprets classic Sesame Street characters using Mishka’s tongue-in-cheek and ironic aesthetic.

The Uniqlo collection has expanded to include T-Shirts this year, and Sesame Street will be part of the UT Collection supported by Uniqlo’s social media platforms and website.

 A Bathing Ape collection includes specially created “Baby Milo-nized” Sesame Street characters.

Sesame Workshop will also expand its agency partnership with CPLG in select European markets, including France, Spain, and Italy for apparel and gifting categories designed for teens and adults.

Sesame Street and Autism: See Amazing in All Children Enters Second Phase

Sesame

Sesame Workshop launched the second phase of its Emmy-nominated autism initiative, Sesame Street and Autism: See Amazing in All Children. Sesame Workshop is introducing new content as part of a suite of free resources for families, teachers, providers, and caregivers to help support autism.

This includes a two-minute animation of We’re Amazing 1, 2, 3! featuring Julia, Elmo, and Abby; 12 new videos featuring Abby Cadabby and children with autism; 50,000 We’re Amazing 1, 2, 3! storybooks; and a Sesame Street and Autism app available for free for iOS and Android devices.

Exceptional Minds, integral to the Sesame Street’s Autism initiative, will be recognized with the Joan Ganz Cooney award at Sesame Workshop’s 14th annual gala on June 1.

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