The Licensing Blog

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eOne Signs New Partners for Peppa Pig Licensing Program in North America

PeppaPig_PrincessCastleEntertainment One (eOne) named additional new partners and renewed more licensing agreements for Peppa Pig in the U.S. and Canada. The licensing program now includes more than 70 licensees.

eOne has negotiated contract renewals with Candlewick for publishing (the U.S.); DecoPac for cake-decorating (the U.S. and Canada); Fiesta for amusement plush (the U.S. and Canada); GBG Beauty for bath and personal care (the U.S.); Penwizard for publishing (the U.S.); Primary Colors for confectionery and stationery (the U.S. and Canada); and Tin Box for tin ware (the U.S.). Read the rest of this entry »

Peppa Pig Theater Debut Finds Success in Australia and the UK

PeppaPigeOne’s Peppa Pig My First Cinema Experience: Peppa’s Australian Holiday marked the theatrical debut for Peppa Pig in Australia, where the release hit 241 screens across the country and debuted at no. 6 in the overall box office chart. Since it opened last month, the release has earned box office receipts of AUS $2.16 million.

The Peppa Pig My First Cinema Experience also premiered on April 7 in the UK screening in more than 500 cinemas nationwide. It has generated box office sales of just over £3 million since opening and ranking in the overall top 5 box office releases in the UD during its opening week. Read the rest of this entry »

Candlewick Entertainment to Debut Book Series Based on Educational Insights Games

SneakySnackySquirrelGameCandlewick Entertainment, an imprint of Candlewick Press, acquired world rights in all languages to a series of books based on games from Educational Insights. This marks the debut of a licensing program for Educational Insights.

The Sneaky, Snacky Squirrel will be the first title and feature a lift-the-flap board book, which will be published this summer in the U.S. and Canada by Candlewick Entertainment and in the UK, Australia, and New Zealand by Walker Entertainment. This tree-shaped board book explores counting and color concepts.

 

Super Wing Season Two Prepares for Takeoff on Sprout

SuperWingsThe Alpha Group US LLC, a subsidiary of The Alpha Group, announced the season two launch of Super Wings on Sprout this week.

The original preschool series follows an adorable jet plane named Jett who travels the world delivering packages to children. On every delivery, Jett encounters a new problem that he and his friends the Super Wings must work together to solve. Season two will feature new story-lines, destinations, and characters.

Fisher-Price Named Master Toy Partner for New Series Kingdom Force

Fisher-Price_KingdomForceBoat Rocker and Industrial Brothers named Fisher-Price master toy partner for the new original series Kingdom Force.

Kingdom Force was created by Industrial Brothers’ Matt Fernandes and will be co-produced by Industrial Brothers and Boat Rocker Studios. Boat Rocker will distribute the series internationally and manage the merchandising and licensing for the brand on all platforms, as well as leading the digital and brand initiatives. Read the rest of this entry »

Fisher-Price, BabyFirst Partner to Develop Parenting Tips Video Series

Fisher-Price_Logo copyFisher-Price partnered with BabyFirst to produce short parenting tip videos that will premiere on the BabyFirst broadcast network and on both brand’s digital and social channels beginning on March 20.

The parenting tips series focuses on topics related to all aspects of development, including sleep and bedtime rituals, language skill development, achieving physical developmental milestones, as well as building emotional literacy. Read the rest of this entry »

Zag, Method Animation, Planeta Junior Partner for ZAG TV Series

Screen Shot 2017-02-22 at 12.05.35 PMZag, Method Animation, and Planeta Junior (Planeta & DeAgostini Group) partnered for co-production on the development of five upcoming animated TV series under the Zag Heroez label.

The collaboration starts with two Zag Heroez animated series Power Players, which features a team of secret heroes formed by a boy and his toys, and Pixigirl, which tells the story of a super-heroine with the supernatural powers of Mother Nature who battles evil witches in New York. Read the rest of this entry »

DHX Media Licenses Kids’ Series to Amazon Prime in India

DHXMedia_CaillouDHX Media licensed more than 36 kids’ series to Amazon Prime Video’s new subscription-video-on-demand (SVOD) service in India.

DHX Media titles licensed by Amazon for the region feature classic series including, Caillou, Inspector Gadget, and Strawberry Shortcake, as well as Johnny Test, Kid vs Kat, and more. Read the rest of this entry »

Sprout to Add New Series to its Preschool Lineup

Sprout Sprout will expand its growing original programming lineup with the addition of Remy and Boo. The series will premiere on Sprout next year.

Set in the near future, Remy and Boo is a CGI- animated series that tells the story of the friendship between five-year-old Remy and her newfound robot friend Boo, who is programmed to learn and feel real emotions. The show follows their journey of love, friendship, and what it truly means to be human.

Sprout also announced second seasons of two of its originals. Floogals will go into production with Nevision for a season 2 launch next year. The network will also move forward with Nina’s World with a season 2 greenlight for 26 new episodes. Read the rest of this entry »

Mattel Signed as Worldwide Master Toy Partner for GBI’s Rainbow Rangers

Rainbow Rangers newGenius Brands International Inc.  (GBI) signed Fisher-Price, a subsidiary of Mattel, Inc., as global master toy partner for the new original CGI-animated preschool series, Rainbow Rangers. As global master toy partner, Fisher-Price will create a broad range of preschool products in the toy category, including dolls and figures, play sets, plush, vehicles, technology and interactive toys, musical toys, role play, and more. Read the rest of this entry »

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