The Licensing Blog

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eOne Announces FTA Broadcaster, First Partners for PJ Masks in Mexico

PJMasksEntertainment One (eOne) secured free to air broadcaster (FTA) Televisa for PJ Masks, which will begin airing the first season of the preschool series in Mexico next month. Televisa will broadcast the show in addition to co-production partner Disney Junior, where the show airs daily across the Latin America region.

Bandai México is the distributor for Just Play’s master global toy line in Mexico. The initial toy range launched exclusively in the market via Liverpool stores in August, where local media and bloggers were present to celebrate the launch.

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King Features, Royal Closet Co-Brand Betty Boop Fashion Line

BettyBoopRoyalClosetKing Features and Royal Closet collaborated for a co-branded high-end Betty Boop fashion line. The new line includes clothing, pajamas, swimwear, and accessories in white, black, and red colors. The products will initially be available exclusively in 30 Liverpool stores.


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