The Licensing Blog

zithromax 250mg,where to buy Valtrex? Buy Synthroid - Levothyroxine,buy Clomid

LIMA, NPD Group Host Executive Breakfast Series on the Power of Kid Fans

LIMA_NPDGroup_ExecutiveBreakfastSeriesThe Licensing Industry Merchandisers’ Association (LIMA) and The NPD Group will host their Executive Breakfast Series: The Megapower of Kid Fans on Tuesday, June 12 in New York City. The event will discuss how today’s digital-savvy kids are upending the traditional model of content, and what it means for the licensing business.

NPD Entertainment’s Kristen McLean will explore how kids upend the traditional models of content distribution and discovery, and share data from across the children’s industry on how licenses and brands are measuring up.

The breakfast will be held at Steelcase’s NYC terrace showroom in Columbus Circle. Click here to register for the event.

SYBO Games’ Naz Amarchi-Cuevas to Serve on LIMA Board of Directors

SYBOGames_NazHeadshotNaz Amarchi-Cuevas, head of licensing at SYBO Games, was appointed to the Licensing Industry Merchandisers’ Association (LIMA)’s board of directors. Amarchi-Cuevas will begin her term on July 1.

Nominated earlier this year and voted on by LIMA membership, results were announced in May at the Annual LIMA Membership Meeting held prior to Licensing Expo. Nominees must demonstrate an enthusiasm and passion for the licensing industry, be an active LIMA member, and illustrate a proven commitment to the industry.    Read the rest of this entry »

LIMA Names Moderators for MindMix London

LIMA_MindMixThe International Licensing Industry Merchandisers’ Association (LIMA) debuted its agenda for the third annual MindMix, which will take place on June 27 in London. The event brings together business and leaders for conversations around the theme Licensing 2025, the technological, social, and commercial forces that will shape the future of global licensing and marketing.

LIMA organized a mix of presentations and moderated discussion groups throughout the day to blend cutting edge information with the opportunity to exchange perspectives and experiences, and discuss upcoming market challenges.  Read the rest of this entry »

LIMA Appoints New Members to Board of Directors

LIMALast week, the Licensing Industry Merchandisers’ Association (LIMA) announced the new members of its board of directors. Cindy Levitt, senior vice president of licensing at Hot Topic, BoxLunch, and Her Universe, was elected chairman of the board. Levitt succeeds Ciarán Coyle of Electrolux Global Marketing, who completed a two-year term. Jay Asher, partner at Brandgenuity, was elected as vice chairman, and JJ Ahearn, managing director of Licensing Street LLC, was voted board designate to the executive committee, both for one-year terms.

Additionally, the LIMA membership elected six new members to begin terms on the LIMA board, effective July 1. New members Liza Abrams of Sakar International; Naz Amarchi-Cuevas of SYBO Games; Sam Ferguson of Jazwares; Bill Patterson of OpSec Security Inc.; Jason Sutton of Polaroid; and Takanori Ueno of Laura Ashely Japan Co. Ltd. Click here for more information on the new members.  Read the rest of this entry »

Industry Experts Weigh in On Hot Topics in the Licensing Industry

STATE OF THE INDUSTRY

eOne_JoanGrassoJoan Grasso, Senior Vice President Licensing, North America, Family & Brands, Entertainment One

-How do you maintain loyalty with consumers who are influenced by a wealth of touch points?

We continue to develop our marketing and digital strategies to ensure we are reaching our target audience wherever they are looking for our brands. We have done this through our ongoing social media efforts on Facebook, Twitter and Instagram; building new content to engage with our fans and their parents on our websites and apps; having a presence on AVOD platforms; and continuing to build out our experiential programs for both brands via live shows, meet-and-greet events, and other new partnerships. From retail shelves to online sites to mobile apps as well as in their local neighborhood, we want to engage with our consumers in ways that are most meaningful to them. Read the rest of this entry »

LIMA Announces 2018 International Licensing Awards Winners

international licensing awardsThe winners of the 2018 LIMA International Licensing Awards were announced at the opening night of Licensing Expo.

Winners were selected across 21 categories from a total of 132 nominees. The ceremony also honored the lifetime achievements of Hall of Fame inductees Elias Fasja-Cohen, CEO and Founder of Tycoon Enterprises; and Brian Goldner, Chairman and CEO of Hasbro. Ten licensing up-and-comers received Rising Star awards.

Read the rest of this entry »

LIMA Study Reveals Global Revenue from Licensed Goods and Services Increased in 2017

May27LIMA(2)According to results from the Annual Global Licensing Industry Survey released by the International Licensing Industry Merchandisers’ Association (LIMA), retail and related revenue generated globally by the trademark licensing business in 2017 rose 3.3percent to US$271.6B. Royalty revenue from sales of licensed merchandise and services rose 2.6 percent to $14.5 billion.

Entertainment/character licensing remains the largest industry category, accounting for $121.5 billion, or 44.7 percent of the total global licensing market. Corporate/brand trademarks was the next biggest property type, generating US$55.8 billion in retail receipts for 20.5 percent of total revenues, followed by fashion with $32.1 billion and sports with $26.5 billion. Some of the most significant growth came from property types that play somewhat smaller roles in the overall business, including publishing-based properties and art licensing. In addition, the music and celebrity categories saw growth reflective of the “influencers” effect. Read the rest of this entry »

LIMA, The NPD Group Team Up for Quarterly Executive Breakfast Series

NPD_LimaThe International Licensing Industry Merchandisers’ Association (LIMA) and The NPD Group will launch a quarterly Executive Breakfast Series created for senior brand licensing executives. This series pairs The NPD Group’s thought leadership in more than 20 industries with LIMA’s brand licensing expertise to initiate discussions grounded in real data and market intelligence.

The Executive Breakfast Series launches Tuesday, June 12 at Steelcase in New York City and will focus on the following topic: “The Megapower of Kid Fans – how today’s digital-savvy kids are upending the traditional model of content, and what it means for your licensing business.” NPD Entertainment’s Kristen McLean will explore how kids are upending the traditional models of content distribution and discovery, and share data from across the children’s industry on how licenses and brands are measuring up.

Register for the event at here.

Slither.io, Surreal Entertainment Partner for New Range

slither.ioSlither.io added Surreal Entertainment to its growing roster of licensees. Created by Lowtech Studios LLC, slither.io is a game app that had more than 160 million downloads and more than 28 billion plays last year.

Surreal Entertainment will manufacture and distribute beverage-ware, novelty items, and home goods. Other licensed partners include Party City, Bonkers Toys, Fifth Sun, Accessory Innovations, Franco Mfg, Just Toys Intl., Trends, Aquaris, and Everything Legwear, and Raw Thrills. Read the rest of this entry »

LIMA Announces 2018 LIMA Rising Stars

LIMARisingStarsAward2018The International Licensing Industry Merchandisers’ Association (LIMA) announced the recipients of this year’s Rising Stars Award.  The winners will be recognized at the LIMA’s International Licensing Awards Ceremony on Tuesday, May 23 during Licensing Expo.

“The Rising Stars Awards recognize the next generation of leaders in the licensing business–those who show true tenacity and have impacted their companies and the industry right from the start,” said LIMA executive vice president, Maura Regan.

This year’s Rising Stars Award winners include: Read the rest of this entry »

Related Posts Plugin for WordPress, Blogger...

Monthly Archives