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Licensing University 2017 to Tackle Topics for Success in the Ever-Changing Marketplace

May27LIMA(2)The International Licensing Industry Merchandisers’ Association (LIMA) assembled Licensing University sessions on these and other topics featuring a “who’s who” of experts to help licensing professionals capitalize on today’s newest business prospects.

Licensing University takes place on May 22 to the 25 at Mandalay Bay Convention Center in Las Vegas, NV. The program is part of Licensing Week, held alongside Licensing Expo, which is owned and organized by UBM and sponsored by LIMA. The Expo begins on May 23. Read the rest of this entry »

LIMA Releases Licensing University 2017 Program

May27LIMA(2)The International Licensing Industry Merchandisers’ Association (LIMA) planned a range of Licensing University sessions for Licensing Week 2017 that will cover the latest issues and trends and the fundamentals of how the licensing business works. Licensing University takes place from May 22 to 25 at Mandalay Bay Convention Center in Las Vegas. It is part of Licensing Week and held concurrently with Licensing Expo, which is owned and organized by UBM and sponsored by LIMA. The Expo opens on May 23. Read the rest of this entry »

Fanatics’ Cole Gahagan to Deliver Keynote Address at Licensing Expo 2017

ColeGahaganCole Gahagan, chief commercial officer of Fanatics Inc., will deliver the opening keynote address at Licensing Expo 2017, ponsored by the International Licensing Industry Merchandisers’ Association (LIMA) and owned and organized by UBM Americas. The keynote session takes place on Tuesday, May 23 from 8:00 to 9:00 a.m., and marks the start of Licensing Expo at Mandalay Bay Convention Center in Las Vegas.

Fanatics has an e-commerce business and operates brick-and-mortar locations for the National Basketball Association (NBA), track-side stores for NASCAR, and in-stadium shops at sports venues all across the country. Read the rest of this entry »

LIMA to Induct Three Industry Veterans into Licensing Hall of Fame

LIMAHallOfFameFor the first time in 25 years, the International Licensing Industry Merchandisers’ Association (LIMA) will name a trio of industry executives to the Licensing Hall of Fame in the same year. This year, the honorees include: Allan Feldman, CEO and Founder of LMCA; Dell Furano, CEO and Founder of Epic Rights; and Cyril Speijer, former CEO of Wavery Productions B.V. and current co-principal of BN Licensing B.V. This year’s Hall of Fame Induction takes place Tuesday, May 23, at the LIMA Licensing Awards Ceremony during Licensing Expo 2017 in Las Vegas.

Candidates for the Licensing Hall of Fame must demonstrate continual and outstanding contributions to the licensing industry. Consideration is given to those who have been actively involved in the business of licensing for a minimum of 15 years and whose contributions have ongoing relevance to the industry. Read the rest of this entry »

Licensing Expo Chosen to Assist International Licensing Deals for International Buyer Program Select

LE-2017-LogoThrough Licensing Expo, International Buyer Program (IBP) Select will give exhibitors access to potential international licensing partners from China, Mexico, Canada, South Korea, and Japan at the show.

Read the rest of this entry »

Cartoon Network Launched Consumer Products Programs at Licensing Expo

updated key art 24x36 No LogosCartoon Network launched its portfolio at this year’s Licensing Expo, including its global launch of the re-imaged franchise The Powerpuff Girlsthe re-launch of Ben 10 in Europe and Asia this fall and in North America and South America next year, and new licensing deals for Adventure Time, Steven Universe, and Adult Swim’s Rick and Morty.

The Powerpuff Girls has a worldwide licensing program with a roster of more than 30 licensing partners in the U.S. In addition to the previously announced global toy partner Spin Master, new licensing partners include Funko, Accessory Innovations, Jewelbots, Sakar International, Bulls I, and Galerie.

The re-launch of Ben 10 will reintroduce 10-year-old Ben Tennyson with international premieres in Europe, the Middle East and Africa (EMEA), and the Asia-Pacific region (APAC) this fall, and in the U.S. and Latin America (LATAM) next year. The series will feature many new and fan-favorite aliens. Playmates Toys is the global toy partner for Ben 10 and will introduce figures, play sets, role play items, and more next year.

Adventure Time has more than 100 licensees globally. New Adventure Time licensing partners, which will include footwear, outerwear, and snowboards from DC Shoes, head phone speaker tags from Astro Gaming, and a library collection and cookbook from Insight Editions.

Steven Universe licensing partners will include also include Astro Gaming, as well as books and calendars from Abrams.

Adult Swim’s new Rick and Morty licensed products will include Astro Gaming products as well as a Rick and Morty Art of Book Dark Horse.

Joan Marie Art Enters Licensing Partnership with Zeptolab’s Cut the Rope Game

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ZeptoLab, the creators of mobile game series Cut the Rope, has chosen Joan Marie as one of the artists for a collection of style guides.

This art project incorporates the main character of the game, candy-loving green monster Om Nom. Joan Marie art embodies “explosive energy” in an abstract format.

Joan Marie began her licensing career nearly 25 years ago, when she sold products with her images on stationery, back-to-school, apparel, wall art, and gift and novelty items around the world.

Some of her collections are available at www.joanmarieart.com. Joan Marie will also be available at the Licensing Expo in Las Vegas June 21-23, 2016, at booth G85.

Jim Sachs to Lead Roundtable at Licensing Expo 2016

HarrisSachsLLCJim Sachs, partner in Harris-Sachs, LLC, will lead a roundtable discussion for the second year in a row as a part of the Roundtable Workshops series during the Licensing Expo in Las Vegas. It is the world’s largest trade show dedicated to brand, character, entertainment, fashion, and art licensing, and will run from Tuesday, June 21 to Thursday, June 23.

During his session, “In the Trenches” Selling of Licensed Products, Sachs will focus on how to market and sell a licensed product once the manufacturer has taken a license for the product. The discussion will take place Wednesday, June 22 from 10:15 a.m. to 12:00 p.m. PST.

2016 LIMA Licensing Awards Nominees Announced

The International Licensing Industry Merchandisers’ Association has announced the nominees for the 2016 LIMA International Licensing Excellence Awards. Winners will be determined by a vote of the LIMA membership, and will be announced at the LIMA Opening Night Awards Ceremony on June 21 at Licensing Expo in Las Vegas, Nev.

LICENSED PROGRAMS

ART / DESIGN
Andy Warhol – The Andy Warhol Foundation for the Visual Arts, Inc.
It’s a WildLife – Form Advertising/Bulldog Licensing Ltd.
Keith Haring – Artestar/Haven Licensing
Pets Rock – Takkoda/The Sharpe Company
Taste Happiness with SmileyWorld – The Smiley Company
The Very Hungry Caterpillar/The World of Eric Carle – Eric Carle Studio/Joester Loria Group
V&A – Victoria and Albert Museum

CELEBRITY / FASHION
Claudia Schiffer – Claudia Schiffer (MACL)/IMG
cupcakes and cashmere – cupcakes and cashmere/Brand Central, LLC
Loudmouth – Loudmouth Golf, LLC/The Brand Liaison, LLC
Nuance Salma Hayek – Ventanarosa/Salma Hayek/Beanstalk
Paris Hilton – Paris Hilton Entertainment/Beanstalk

CHARACTER / TOY BRAND
Barbie – Mattel, Inc.
Crayola – Crayola, LLC
Hello Kitty – Sanrio, Inc.
My Little Pony – Hasbro, Inc.
Paddington Bear – Paddington and Company Limited/The Copyrights Group Limited
Shopkins – Moose Toys/The Licensing Shop, Inc.
Snoopy – Peanuts Worldwide

CORPORATE BRAND
Ekocycle – will.i.am and The Coca-Cola Company
Energizer – Energizer Brands, LLC/Beanstalk
Girl Scouts of the USA – Girl Scouts of the USA/The Wildflower Group
HGTV Home – HGTV (Scripps Networks)/Beanstalk
In Love by Bride’s – Condé Nast/The Musmanno Group
Jeep – FCA US LLC/The Licensing Company
Kevlar – Dupont/Earthbound LLC
Pella – Pella/Brandgenuity
Scotts and Miracle-Gro   – The Scotts Miracle-Gro Company/Seltzer Licensing Group

DIGITAL
Candy Crush Saga – King Digital Entertainment/Striker Entertainment, LLC
Hit It Rich Slots & Elvira – Zynga
LINE Friends – LINE Friends Corp.
Skylanders – Activision Publishing, Inc.

FILM / TELEVISION / ENTERTAINMENT – ANIMATED

Boonie Bears – Fantawild Animation, Inc.
Frozen – Disney Consumer Products and Interactive
Masha and the Bear – Masha and the Bear Ltd.
Minions – NBCUniversal Brand Development
Paw Patrol – Spin Master Ltd.
Peppa Pig – Entertainment One
Teenage Mutant Ninja Turtles – Nickelodeon

FILM / TELEVISION / ENTERTAINMENT – LIVE ACTION
AMC’s The Walking Dead – AMC/Striker Entertainment
Jurassic World – NBCUniversal Brand Development
Marvel’s Avengers: Age of Ultron – Disney Consumer Products and Interactive Media
Star Wars: The Force Awakens – Disney Consumer Products and Interactive Media

FOOD and BEVERAGE / RESTAURANT
Anheuser-Busch – Anheuser-Busch InBev/The Licensing Company
Beekman 1802 Farm Pantry – Beekman 1802/Brand Central, LLC
Coca-Cola – The Coca-Cola Company/The Licensing Company
Corona – Constellation Brands/Joester Loria Group
Dr Pepper Snapple Group – Dr Pepper Snapple Group/Brand Central, LLC
The Hershey Company – Asian Licensing Programme – The Hershey Company/The Licensing Company
TGI Fridays – TGI Fridays/Beanstalk

LICENSED PROMOTION
Coca-Cola at Excelsior
–   The Coca-Cola Company/The Licensing Company
Frubes Minions – Universal Studios/Illumination Entertainment/Asgard Media
Marvel Collector Corps Subscription Box – Disney Consumer Products and Interactive Media
NFLPA / Uber Delivers Madden to Local Fans Nationwide – NFLPA
Peppa Pig National Daffodil Day Australia – Entertainment One
Star Wars: Force Friday/Unboxing Program – Disney Consumer Products & Interactive Media
Throwback Thanksgiving / Freedom From Want Illustration – The Saturday Evening Post/Curtis Licensing

LOCATION-BASED or EXPERIENTIAL INITIATIVE
Alien vs. Predator
– Twentieth Century Fox Consumer Products and Universal Studios Hollywood
AMC’s The Walking Dead – AMC and Parque de Atracciones de Madrid/Striker Entertainment
Discovery Adventures – Discovery Communications/PPW Sports and Entertainment (China) Limited/APAX Group (China)
Discovery at Sea – Discovery Communications and Princess Cruises
Il Mondo di Peppa Pig (The World of Peppa Pig) – Entertainment One/Leolandia
My Little Pony/Equestria Girls – Hasbro, Inc./Producciones Tycoon Gou
The Simpsons Land – Twentieth Century Fox Consumer Products and Universal Studios Hollywood
Thomas Land – Mattel and Fisher-Price

RETAILER
Cost Plus World Market
–   Downton Abbey
Fei FanTan Suo Outdoor Products Company Limited – Discovery Expedition
Grupo Éxito – Minions
Hot Topic – American Horror Story
Hot Topic – Doctor Who
Saks Fifth Avenue   – Empire
Spirit Halloween   – Teenage Mutant Ninja Turtles
Target – Peanuts
Toys”R”Us, Inc. – Star Wars: The Force Awakens

SPORTS
England Rugby
   – Rugby Football Union/CPLG UK
FIFA Women’s World Cup Canada 2015 – FIFA – Fédération Internationale de Football Association
Major League Soccer & 20 Clubs – Major League Soccer/Soccer United Market
NFLPA   – NFLPA
PGA TOUR   – PGA TOUR
WWE – WWE

__________________________________________________________________________________

LICENSED PRODUCTS

APPAREL / FOOTWEAR / ACCESSORIES
Black Milk – Doctor Who legwear
Bioworld Merchandising – Corona apparel & footwear collection
ELAND   – The Simpsons apparel line
Guangzhou Boweiman Fashion Co., Ltd.   – Jeep leather bags & accessories
Hot Topic – Doctor Who fashion line
Peter Alexander   – Sesame Street sleepwear, outwear & accessories
SG Companies – Classic Star Wars children’s footwear

APPLIANCES / AUTOMOTIVE / ELECTRONICS / HARDWARE / HOUSEWARES / PAINT
Argento SC – Car and Driver automotive gifts & accessories
Ping Solutions – Minions water dispenser
Select Brands, Inc. – Captain America & Marvel Avengers waffle makers
Select Brands, Inc. – Disney FROZEN Olaf Snow Cone Maker
The Sherwin-Williams Company – HGTV HOME by Sherwin-Williams paint
Swan Hose – Miracle-Gro Ultra Lite and Scotts Max Flex Hose

DIGITAL – apps, software, video
Aristocrat Technologies
– AMC’s The Walking Dead slot game
Ludia Games – Jurassic World: The Game
Pocket Gems – Mean Girls Senior Year interactive mobile game
Stern Pinball – KISS pinball machine
Story Toys – The World of Eric Carle/The Very Hungry Caterpillar apps
Zynga – Wizard of Oz slots

FOOD / BEVERAGE
Ace Canning – Hershey’s Soyfresh soymilk
Bon Bon Buddies – Minions Surprize Qube
Kraft Heinz – TGI Fridays frozen snacks
The Quaker Oats Company – Quaker® Chewy® Girl Scouts® Granola Bars
The Republic of Tea – Downton Abbey teas
Robinson’s Brewery – Iron Maiden Trooper Premium Beer
Walker’s Shortbread – Outlander assorted shortbread
Whole Foods – The Very Hungry Caterpillar 365 Everyday Value® cereal and juices

HEALTH & BEAUTY AIDS
Hall & Associates Limited – Shopkins hair accessories
Lovehoney – Motörhead Official Pleasure Collection
Pak Lab – Bay Soleil Sun and Skin Care product line
Papeless Nacionales S.A. – The Peanuts Movie Suave Gold Tissues
Pearl World – Paris Hilton Cosmetic Collection
Vision Ease – Coppertone Lenses by Vision Ease

HOME DÉCOR – domestics, furniture, giftware, textiles
Pendleton Woolen Mills – Star Wars blankets
Pottery Barn – Star Wars Millennium Falcon Bed
Roman, Inc. – Rudolph the Red-Nosed Reindeer & Friends Jingle Buddies
Underground Toys – Star Wars giftware line
Weeks Roses – Downton Abbey Garden Rose Collection
York Wallcoverings – Williamsburg Trend Meets Tradition Wallpaper Collection

PUBLISHING / SOCIAL EXPRESSION / BACK-to-SCHOOL
Blueprint Collections Ltd. – Shopkins stationery
Crayola, LLC – Crayola Color Alive – Minions
Cross – Star Wars pens and journals by CrossS
Francis Lincoln – Walter Foster – Breaking Bad Cookin’ up some Colour, Yo’
Galison-Mudpuppy   – Andy Warhol for Galison-Mudpuppy product assortment
Moleskine – Moleskine Batman Limited Edition Collection
Wonder Forge – Disney Imagicademy hands-on learning products
TOYS / GAMES / NOVELTIES / ROLE-PLAY
The Bridge Direct – Shopkins C3 Kinstructions
Hasbro, Inc. – Star Wars Bladebuilders Lightsaber
Jazwares, LLC – Peppa Pig line
Just Play – Doc McStuffins Pet Vet Checkup Center
LEGO – Star Wars Millennium Falcon
Mattel, Inc. – Elsa Fashion Doll Ice Castle
Sphero – Star Wars BB-8 app-enabled Droid
Wicked Cool Toys – Girl Scouts Cookie Oven

Licensing Expo Shifts its Dates for Next Year

Licensing Expo will be held in May next year.

This strategic move will offer an additional month of business opportunities between UBM licensing events for exhibitors, attendees, and partners worldwide.

For more than 35 years, Licensing Expo has connected influential entertainment, character, fashion, art, and corporate brand owners and agents with consumer goods manufacturers, licensees, and retailers.

Attendees spot trends, build partnerships, and secure promotional tie-ins. Complimentary registration for the Licensing Expo 2016, June 21-23, is available at LicensingExpo.com/RegisterHere.

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