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DHX Media, Ipsos Unveil Results From Global Entertainment Content Survey

DHXMedia_IpsosDHX Media and Ipsos announced the results from a survey of 2,700 parents in the U.S., Canada and the UK, that shows how kids ages 0-12 consume entertainment content and brands.

According to the survey, 72% of children’s daily viewing is from streaming services such as YouTube, Netflix and others. When viewing content, 61% of kids use tablets, with 78% of households having at least one tablet and 29% having a tablet for use by a child only. Tablets were found to be the most popular screen used by children, who used the devices to watch 45% of their streamed content.

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