The Licensing Blog

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Dan Tana’s Appoints Prominent Brand + Talent as Global Brand Marketing and Licensing Agent

DanTanas_ProminentDan Tana’s named PROMINENT Brand + Talent (PROMINENT) as its exclusive global licensing agent. The 53-year-old West Hollywood, Calif. Italian restaurant has welcomed generations of Hollywood’s stars including Frank Sinatra, Michael Douglas, Adam Levine, Cameron Diaz, Jay Leno, Elizabeth Taylor, Drew Barrymore, George Clooney, Chris Rock, Rod Stewart, Cindy Crawford, Magic Johnson, and more.

PROMINENT will develop an exclusive line of branded products for Dan Tana’s in multiple categories, including sauces, pastas, olive oil, vinegars, fresh prepared and frozen foods, wine, spirits, and more.  A coffee table book highlighting the restaurant’s first 50 years and featuring classic recipes is scheduled to be published. Read the rest of this entry »

Paramount Pictures, Hasbro To Create Cross-Property Film Universe

Paramount Pictures and Hasbro tap Hollywood writers to create a cross-property film universe, featuring G.I. Joe, Micronauts, Visionaries, M.A.S.K (Mobile Armored Strike Kommand), and ROM.

The team of writers includes Akiva Goldsman (A Beautiful Mind), Lindsey Beer (Wizard of Oz), and Joe Robert Cole (Black Panther) amongst others.

Hasbro, Paramount Pictures Establish Cross-Property Film Universe

Paramount Pictures and Hasbro Inc. have signed a deal to collaborate on feature films for five of Hasbro’s properties. Under the agreement, Paramount and Allspark Pictures, will establish a cross-property interconnected on the screen universe, featuring stories and characters from Hasbro brands G.I. Joe, Micronauts, Visionaries, M.A.S.K. (Mobile Armored Strike Kommand), and ROM.

Allspark Pictures will produce the films, Hasbro and Paramount will assemble a writer’s room, which will include talent from Hollywood to develop the creative roadmap for the brands.

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