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eOne Cracks Down on Counterfeit Merchandise and Unlicensed Events for Peppa Pig and PJ Masks

eOneEntertainment One Licensing (eOne) today outlined the stance it will take to reduce the global sale of counterfeit merchandise and unlicensed events for Peppa Pig and PJ Masks.

Beginning this year, eOne seized more than 250,000 counterfeit products globally via port seizures and market raids, and removed more than 50,000 infringing listings on more than 40 leading e-commerce platforms including Alibaba, Mercado Libre, and Amazon. eOne also enforced against social media platforms, removing more than 1,000 infringements across iTunes, GooglePlay, and YouTube. Additioanlly, several infringing stage shows and unlicensed events have been cancelled via legal action across the Latin American region. Read the rest of this entry »

eOne Adds New PJ Masks Broadcast, Merchandise Partners in Australia

eOne_PJEntertainment One (eOne) signed a new free to air broadcast partner for its preschool superhero series PJ Masks in Australia where consumer products are poised to launch this summer.

PJ Masks debuted on air in Australia last year on Disney Junior. The show will expand its audience reach when broadcast is extended to terrestrial channel ABC KIDS, which will begin airing series one from in July. The broadcaster is currently home to eOne’s other preschool TV properties, Peppa Pig and Ben & Holly’s Little Kingdom. Read the rest of this entry »

eOne Extends PJ Masks Licensees with New Partners for Publishing, Paper Goods

40-17179-00-00eOne expanded partners for its preschool series PJ Masks, which airs daily on Disney Junior. Partners will launch a range of publishing products and paper goods that will be available at major national retailers in the U.S. and Canada this fall. The latest partners will expand on the collection from master publishing partner Simon & Schuster Children’s Publishing.

Partners to launch products in the U.S. include Colorforms for reusable sticker sets and CSS for seasonal stationery exchange. Additionally, Parragon will feature a publishing collection and Redan will offer magazines in the U.S. and Canada.

eOne Adds Content, New Global Partners for Peppa Pig

Peppa Pig logoEntertainment One (eOne) started production on a new series of Peppa Pig. The show’s animation studio, Astley Baker Davies, will produce the new series, bringing the total number of Peppa Pig episodes to 381.

New episodes from Series 7 continue to roll out on air to the end of 2018. The 117 new episodes currently in production will then launch on air globally from Spring 2019, to coincide with the brand’s 15th anniversary and will secure a pipeline of Peppa Pig content over the following four years. Read the rest of this entry »

eOne Names Nelvana Exclusive Licensing Agent for PJ Masks, Adds Licensing Partners in Canada

PJMasks_BeddingEntertainment One (eOne) tapped Nelvana Enterprises, the sales, brand management and consumer products division of Corus Entertainment, as exclusive licensing and branding agent in Canada for its preschool series PJ Masks. The multi-year deal encompasses a cross-category licensing initiative that will feature a wide-ranging, mass-market consumer products program based on the TV series, which airs daily on Disney Junior and La Chaine Disney in Canada. Nelvana also is exclusive licensing agent in Canada for eOne’s preschool series, Peppa Pig. Read the rest of this entry »

eOne Adds Global Partners to PJ Masks Licensing Program

PJMasksEntertainment One (eOne)’s preschool property PJ Masks expands its global footprint with merchandise launches throughout the Asia Pacific and Latin America regions, as well as new licensees in the UK and Australia.

Lead by master toy partner Just Play, the new merchandise will launch in the Asia Pacific region this June. Medialinkis will represent the property in Mainland China, Hong Kong, Taiwan, and South East Asia. Dianos will manage consumer products in Korea, and Bradford Licensing will be responsible for licensing the property in India.  Read the rest of this entry »

eOne Signs New Partners for Peppa Pig Licensing Program in North America

PeppaPig_PrincessCastleEntertainment One (eOne) named additional new partners and renewed more licensing agreements for Peppa Pig in the U.S. and Canada. The licensing program now includes more than 70 licensees.

eOne has negotiated contract renewals with Candlewick for publishing (the U.S.); DecoPac for cake-decorating (the U.S. and Canada); Fiesta for amusement plush (the U.S. and Canada); GBG Beauty for bath and personal care (the U.S.); Penwizard for publishing (the U.S.); Primary Colors for confectionery and stationery (the U.S. and Canada); and Tin Box for tin ware (the U.S.). Read the rest of this entry »

eOne Debuts New Toy Ranges for its Properties at Abrin Toy Fair

PJ Masks 4x3FEB15 no logoEntertainment One (eOne) outlined plans to strengthen its brands in Latin America with a new appointment to manage its portfolio for TV properties including, Peppa Pig, Ben & Holly’s Little Kingdom, and PJ Masks.

Bruna Sawada joins the company in the newly created role of regional territory manager – Brazil and will report directly to London-based Murilo Hinojosa. Hinojosa leads consumer products for the entire Latin American region. Read the rest of this entry »

eOne Partners with Youth Sport Trust for PJ Masks

eOnePowerof3Entertainment One (eOne) partnered with Youth Sport Trust (YST) for its animated TV property, PJ Masks, to become a brand ambassador for YST’s work with kids in the UK.

eOne will collaborate with YST on a PJ Masks-branded initiative that will introduce an Early Years day to the charity’s annual National School Sport Week, which will be rolled out to more than 9,000 schools and early learning venues across the UK from June 26 to 30. Read the rest of this entry »

eOne Extends Peppa Pig Licensing Program Across North America

eOne_PeppaEntertainment One (eOne) expanded the consumer products program for the global preschool series Peppa Pig, which airs on Nick Jr. in the U.S. and Treehouse TV in Canada. TCG will renew its contract for Peppa Pig games, and Ty Inc. will renew its contract for plush Beanie Babies. Jazwares continues its role as the master toy licensee for the property in the U.S and Canada. Read the rest of this entry »

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