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Disguise, MGA Entertainment to Launch L.O.L. Surprise! Costumes

july30.disguiseDisguise Inc. and MGA Entertainment entered a multi-year licensing agreement to design and manufacture children’s Halloween and dress-up costumes and accessories based on the L.O.L. Surprise! characters.

The line will feature tiaras, shoes, jewelry, wands, wigs, and bag sets. The deal encompasses North America, and the collection will launch next year. Read the rest of this entry »

Disguise Launches Minecraft Costume Line

Disguise_MinecraftDisguise Inc.—the Halloween costume division of JAKKS Pacific Inc.— launched the first Minecraft costumes and accessories collection. The line is available now at retailers nationwide. The costumes and accessories are based on characters from Minecraft, the sandbox video game where players mine and craft 3-D blocks in a world of varied biomes and terrain.

The costumes feature characters such as Steve, Alex, and Creeper. Full sets of diamond Minecraft Armor are also available. The pants and tunic are inspired by the game’s 3-D blocky aesthetic, with range of motion designed for trick-or-treating. The long-sleeve tunic features detailed character artwork on the front and print coverage on the back. The half-masks include a mesh eye-plate and a foam insert designed for comfort and range of vision.

Accessories are also available, including the Minecraft Sword and Minecraft Pickaxe. The line is available in child sizes 4 to 6, 7 to 8, and 10 to 12 at retailers nationwide.

Disguise Adds New Lego Costumes this Halloween

disguise_legonexoknightDisguise Inc., the costume division of JAKKS Pacific Inc., will launch a line of costumes and accessories based on Lego Ninjago and Lego Nexo Knights minifigures. The costumes will be available at retailers nationwide in September.

Read the rest of this entry »

Disguise Partners with Moose Toys for New Shopkins Costumes

ShopkinsLogoDisguise Inc., the Halloween costume division of Jakks Pacific Inc., has secured a licensing agreement with Moose Toys to create costumes and dress-up based on its collectible franchise, Shopkins. The news follows yesterday’s announcement that Disguise had secured a similar agreement with the LEGO Group.

The multi-year, multi-category agreement grants Disguise the rights to distribute Shopkins-licensed products across channels in North America. The deal was brokered by The Licensing Shop Inc.

“Shopkins is an incredible collectible phenomenon, and we are excited to be a part of the magic with our costumes,” says Joe Anton, the president of Disguise Inc. “Children love these tiny characters, and we look forward to bringing them to life in a fun and authentic way that will resonate with fans.”

The Shopkins costumes from Disguise, as well as dress-up items and accessories, will be at retailers next fall.

Saban Brands Powers Up Costume Business for Power Rangers

powerrangers

Saban Brands strengthens its Power Rangers costume business through licensing renewals with Disguise Inc., Rubie’s Costume Company, and Morphsuits. Each partner will continue to produce character-inspired costumes through 2017.

Disguise Inc., the Halloween costume division of Jakks Pacific Inc., and Rubie’s Costume Company will continue to produce classic Mighty Morphin Power Rangers costumes as well as new styles from the current and upcoming Power Rangers seasons for kids and adults. Power Rangers costumes from Disguise will be available throughout North America, and Rubie’s will be available in Europe, the Middle East, Africa, Australia, and New Zealand.

Morphsuits will continue producing its best-selling, all-in-one Mighty Morphin Power Rangers spandex costumes, which are available for adults in North America, Europe, the Middle East, Africa, Australia, New Zealand, and on www.morphsuits.com.

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