Bulldog Licensing has formed a partnership with Brazier & Co to create a plush line based on classic animation property Roobarb and Custard. Brazier & Co will develop a range of Roobarb and Custard items for retail, which will include large plush, beanies, and clippers.
Characters Roobarb and Custard were created by Grange Calveley in the early 1970s and starred in the Bob Godfrey-directed BBC cartoon series Roobarb. After only one season the series left the air, but returned in 2005 as Roobarb and Custard Too. The show has since been broadcast regularly by Channel Five, pulling in a new generation of fans.
Bulldog Licensing has announced that four new UK licensees have joined the list of partners for kids’ property Gogo’s Crazy Bones.
The new additions to the Gogo’s licensing fold are VMC for a range of apparel accessories such as hats, gloves and scarves; Toybrokers for a craft product that lets Gogo’s fans make a rubbery pencil topper; Lightbody for celebration cakes; and Titan, set to produce a monthly Gogo’s magazine, due to launch in September.
The new licensees join a host of others including Bacup for footwear, Sambro for stationery, Portico for greetings cards, Pyramid for posters, Roy Lowe and Sons for socks, Infocado for calendars, Zap for bedding, Halsall for wheeled toys, Poetic Gem for apparel, MV Sports and Leisure for plush, Alpa for back to school and giftware, Vogue for lunch boxes and bottles, Winning Moves for top trumps, and Penguin and Random House for publishing.
Gogo’s Crazy Bones collectible figures are produced by Magic Box International and PPI Worldwide Group.
New Yorkers aren’t the only ones with Toy Fair on the brain right now.
Bulldog Licensing has announced that Gogo’s Crazy Bones is set to feature in the LicenseCenter at the forthcoming Nuremberg International Toy Fair, to be held February 4 – 9.
Gogo’s Crazy Bones collectible figures are produced by Magic Box International and Promociones Premier International and is now the No. 1 selling toy-collectible in the UK, Spain, Germany, Benelux, and Australia/NZ. In a month full of noteworthy days—Groundhog Day, Valentine’s Day, President’s Day, Mardi Gras—Toy Fairs, both here and abroad, are the defining days of February in the world of licensing.
Bulldog Licensing has formed a partnership with Brazier & Co to create a plush line based on classic animation property Roobarb and Custard. Brazier & Co will develop a range of Roobarb and Custard items for retail, which will include large plush, beanies, and clippers.
