Sesame Workshop and Callaway Digital Arts, interactive publisher of childr
en’s and lifestyle apps for the iPad, announced that “The Monster at the End of This Book” for iPad is now available in Apple’s App Store. This is the first Sesame Street app designed specifically for iPad. Based on the 1971 book, the app is narrated by the Sesame Street character Grover and highlights words to help build beginning reading skills. The app also features tips for parents.
Following the online success of the “Pocoyize” feature, which allows users to create personalised Pocoyo-style avatars, entertainment brand specialists Zinkia Entertainment has unveiled a “Pocoyize” application for iPhones, which is now available from the gallery at Apple Store.
Users can design their own character by accessing the micro website , where a host of different options are available to define features and style, including World Cup football shirts from each participating country. Completed creations can be used as iPhone profile pictures, sent to friends, or posted on social networking sites such as Facebook.
The App, which is available in English, French, German, Italian, Japanese, Portuguese, and Spanish, has more than 6 million characters ‘Pocoyized’ to date. Competitions are being organized to create celebrity lookalike characters, World Cup team players, and generally to inject some laughter into life.
Since Pocoyo first aired on the small screen in 2005, the property has evolved into a multi-platform global brand. The series has been licensed to more than 100 countries worldwide, with over 100 licensees on board, over 1,000 licensing references in the market, over 4.5 million visitors to the virtual world pocoyoworld.com, over 130 million hits on YouTube, and 25 million downloads from the offical Pocoyo website.
en’s and lifestyle apps for the iPad, announced that “The Monster at the End of This Book” for iPad is now available in Apple’s App Store. This is the first Sesame Street app designed specifically for iPad. Based on the 1971 book, the app is narrated by the Sesame Street character Grover and highlights words to help build beginning reading skills. The app also features tips for parents.