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Sesame Street Characters Now Available on WriteReader Storytelling Platform

SesameStreet_SambroWriteReader added Sesame Street characters to its collaborative literacy platform, which aims to improve kid’s reading and writing skills through storytelling. Kids can incorporate Sesame Street characters as they create their own multimedia books and publish them to WriteReader’s online library.

The Sesame Street characters will also be featured in suggested activities and lesson plans, which will focus on friendship and empathy, created in consultation with the Education Team at Sesame Workshop.

The launch of Sesame Street characters on WriteReader marks the first time the edtech company has made third-party content available on its platform. Parents and educators can register for a free WriteReader account at writereader.com.

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Category: Character Licensing, Digital Licensing, Entertainment, Kids Properties, Television

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