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 The weekly newsletter connecting the industry around the world
July 18, 2013 

  Zodiak Kids, TCG Partner for Tickety Toc Toys

Zodiak Kids has partnered with TCG to manufacture, distribute, and market a new line of wooden toys and activities featuring Tickety Toc characters for North American distribution.

The new product line, targeted at preschoolers, will include characters such as Pufferty, the Tickety Toc Clock, Tommy, Tallulah, McCoggins, and Hopparoo. TCG's Tickety Toc wooden range is expected to hit North American retail shelves in the fall of next year.

Established Brands and Studio Licensing brokered the deal on behalf of Zodiak Kids. Consumer products for the brand will launch in North America this fall led by master toy partner Just Play and home entertainment partner Anchor Bay Entertainment.

  USAopoly, Activision Partner for Skylanders Monopoly

Characters from the Skylanders franchise, including Kaos and Chompie, are taking over the property-trading game Monopoly with new Skylands locations, tokens, and game pieces. Produced by USAopoly, under license from Hasbro, and in conjunction with Activision, Skylanders Monopoly lets players vie for control of real estate, allowing them to buy, sell, and trade 22 Skylands locations, such as Stealth Elf's Ninja Dojo, Trigger Happy's Bank Vault, and Spyro's Chompy Diner. Players must also steer clear of Auric's Traveling Store Taxes and Persephone's Gem Shop Tax as they battle for Thumpback's Thundering Tide Pool and Zap's Lightning Race.

The game is now available on and at specialty retailers in North America. Skylanders Monopoly is designed for players ages 8 and up.

  SGCompanies Acquires the Wormser Division

SGCompanies has aquired the Wormser division from SaraMax. The Wormser Co., a sleepwear manufacturer, produces sleepwear featuring character entertainment and evergreen brands. The company was sold to SaraMax in 2006.

As a result of the acquisition, SGI Apparel Group has doubled their sales and design staff. With the expansion of SG Companies' New York showroom in February, half the staff members will work in the New York office, and the rest in its corporate headquarters in New Jersey.

  Hasbro Launches New Telepods Line for Angry Birds Star Wars

Hasbro Inc.'s new Telepods line uses patented new technology to allow kids to play in two ways–in the physical space and through full integration into top-tier apps. The Telepods play experience will first be available in a line released this August based on and fully integrated into the new app, Angry Birds Star Wars II, from Rovio Entertainment and Lucasfilm.

For the first time ever, Telepods lets players teleport Rebel Bird and Imperial Pig figures into the new Angry Birds Star Wars II app so they can choose which characters to launch. Following the release of Angry Birds Star Wars II, fans will be able to download the app, tap the Telepods icon in the app, place one of the more than 30 Angry Birds Star Wars figures on the included Telepods base, and then place the base on a smart device (not included) to immediately "teleport" that figure into the game.

Telepods are also the first digitally integrated toys designed with stand-alone playability in mind. An assortment of play sets will invite kids to launch their Rebel Bird figures in real life to destroy iconic Angry Birds Star Wars structures and topple the evil Pig Empire. Angry Birds Star Wars II will follow the story of the three prequel Star Wars movies. With the introduction of never-before-seen Angry Birds Star Wars characters, the player can for the first time in the history of Angry Birds choose to take the "Pork Side" and play as one of the green pigs.

  DTI Signs Deal to Supply Sega Titles to Airlines

DTI, a provider of in-flight games, has signed an agreement with Sega to supply gaming titles to airlines, including several games from the Sonic the Hedgehog series, Golden Axe, and Streets of Rage 3. DTI is wholly owned by Advanced Inflight Alliance (AIA), a subsidiary of Global Eagle Entertainment Inc.

The agreement includes more than 12 games, which can be played on the industry's latest Android-based seat–back and portable in-flight entertainment platforms, as well as legacy systems.

The games will be featured in DTI's Elite Brands Collection, the new collection of premium, branded games for airlines, which adds to DTI's existing catalog of more than 70 Android games.

  MLB Starter Satin Jacket to Return to Retail

G–III Apparel Group and Major League Baseball (MLB) Properties have revived the classic Starter satin jacket franchise featuring the logos for all 30 MLB teams. The famous jacket is set to debut this fall during the back–to–school season, and will be led by marketing and advertising efforts from Iconix Brand Group, owner of the Starter brand, and Carl Banks, New York Giants legend and President of G–III Sports.

  Dentsu Entertainment, Nelvana Enterprises, and Fuel Entertainment Relaunch Chub City

Dentsu Entertainment USA Inc. has signed a development agreement with Nelvana Enterprises and Fuel Entertainment to create an animated action comedy TV series, Chub City.

The series follows the adventures of a team of heroic teenagers who drive customized cars at Chub City battle rallies, which pop–up spontaneously in different parts of the world. Teams arrive by train, ship, truck, and helicopter in container units called Convos that become the building blocks for these instant cities. The stories find humor in the relationships of the drivers and the awkward bond that forms with their more logical sentient cars, all while battling to recover a powerful hidden energy source.

The series is based on an intellectual property and toy brand, which has been sold worldwide at more than 11,000 stores including Walmart and Carrefour, and has been featured in nationally advertised Burger King and Taco Bell kids meal promotions. The new series will be supported by new toy technology that will bring innovation to the vehicle toy space.

Dentsu Entertainment USA, Nelvana Enterprises, and Fuel Entertainment are actively seeking toy and broadcast partners for Chub City. For more information, please contact Marc Harrington, senior vice president, global strategy and development for Dentsu Entertainment USA, at

  SkiLogik Launches Limited Edition Grateful Dead Skis

SkiLogik has partnered with Warner Music Group Consumer Products for 420 pairs of numbered, limited edition Grateful Dead skis. The new Grateful Touch skis feature artwork developed by Mariella and inspired by the imagery of the Grateful Dead. The 41 models and sizes are personalized and made-to-order. The Grateful Touch skis can be purchased at

  Special Edition Ducati Corse Strider Balance Bikes Are Now Available

Strider Sports International has unveiled a new Special Edition Nicky Hayden Ducati Corse Strider Bike. The bike, mechanically the same as a standard Strider, is customized with graphics inspired by the Ducati Desmosedici GP13 and features a number plate used by Ducati's superstar Nicky Hayden. The Strider bike is lightweight, easy to control, and features an adjustable seat and handlebars to accommodate a growing child.

The Strider Bike was also recently tested at the University of South Dakota's Division of Kinesiology and Sport Science, where a study conducted over a four–week period with kids ages 3 to 5 concluded that participants benefited from using a Strider bike by improving their balance and functional fitness, while likely reducing future injuries during their daily routines.

  Bulldog Adds Lazy Oaf to Garfield Apparel Program

Bulldog Licensing has signed with Lazy Oaf for Garfield–branded, high–end fashion apparel for men and women. Lazy Oaf is set to launch a variety of styles next summer, including shirts, shorts, dresses, swimsuits, and jeans.

Lazy Oaf joins Blues, Silverknit, Somerbond, and Brand Alliance as an apparel licensee. Other partners include Ravette for publishing; for online personalized greetings and gifts; Smiffy's for dress up; MGML for greetings cards, wrap, tags, and social stationery; Heroes for Kids for cake toppers; and J Fox for accessories.


A feature of the Total Licensing Weekly Report is the Employment section - this includes 'Jobs Available' and 'Jobs Wanted'. So if you have a position in your company that needs to be filled, or you yourself are looking for employment opportunities, don't hesitate to send your information to:

to our general mailbox

   Licensing/Sales Director

Boutique brand development & licensing agency is seeking a sales/retail business director to work closely with CEO on all aspects of sales, marketing, and retail development for the company's art & design lifestyle brands.

This position requires a motivated candidate who is adaptable and comfortable in a small company environment. Key responsibilities for this position include growing sales by identifying and qualifying potential licensees, soliciting and negotiating proposals, giving sales presentations to prospects and retail executives, and day-to-day account management. Director will also assist CEO with management of international sub-agents, execution of retail programs/pop-up shops and marketing initiatives, and implementation of marketing campaigns/social media strategies. This position entails moderate domestic and international travel, including attendance at trade events such as the Licensing Show, MAGIC, Comic-Con, Toy Fair, etc.

For information, please contact

   Merchandising & Promotions Rights Manager

Based in Genval (next to Brussels), IMPS is the worldwide licensor of the Smurfs. The company now seeks a Merchandising & Promotions Rights Manager.

The post is to be filled immediately.

If interested please send your CV and Letter of Motivation by e-mail to

   Professional with Two Decades Experience Seeks New Opportunities

Petrus J. Horemans is a trilingual (Dutch-French-English) Belgian professional and has more than 20 years in creative and brand licensing, partnership, co-branding, and line extension of character merchandising of IP rights. He has worked with The Adventures of Tintin, The Swatch Group, Orange, Renault France, Coca Cola, The Royal Mint of Belgium, among others, and has in-depth knowledge of the licensing industry, and general management.

He now seeks new opportunities in the licensing industry for a permanent position with licensors or licensees and is willing to relocate.

To contact:

   Business Professional Available for Opportunities

Paul Tamayo is an experienced business professional in competitive sales environments, throughout multiple industries. He has brand management experience with licensed consumer products.

He has strong management skills for creating and implementing strategic plans that deliver profitable financial results. He is bilingual and based in the States.

For further information and full CV, please contact: Phone (516) 318-2354 / E-mail

   Licensing/Marketing Professional Available for New Opportunities

Bruce Anthony has over 40 years of creative Licensing, Domestic and Overseas Sourcing, Marketing, Sales experience, and assisting in "Total Management" abilities.

He has hands-on experience of multiple successful projects and experience working within the world of consumer packaged goods, specializing in souvenir, gift & stationery, sporting goods, educational and generic toys, cosmetics, room/home décor fields. He has worked with The Walt Disney Company, Coca Cola Sony Entertainment, 20th Century Fox, Warner Brothers, among others, and has in-depth knowledge of most of the retail categories of trade, as well as the licensing industry! He is looking for new opportunities in the licensing industry for a permanent position with licensors or licensees.

To contact:

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