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Jul 6, 2011

Return to Care-a-Lot with New Care Bears Series

Our friends from Care-a-Lot are back. American Greetings Properties has green lit the production of a new CGI-animated Care Bears television series. The show will debut in 2012, coinciding with the Care Bears’ 30th anniversary.

Hasbro will debut a Care Bears toy line in 2013.

The Care Bears franchise launched in 1982, becoming part of ’80s pop culture with TV specials, an animated series, films, and plush bears. The franchise features bears with individual personalities, missions, and belly badges—like Tenderheart Bear who wears a red heart on his belly and helps his friends express their feelings.

As a child in the early ’90s, I was all about the Care Bears and my Tenderheart plush doll. The Care Bears have remained relevant through the new millennium, generating more than $2.6 billion in global sales since 2002. With news of the Care Bears comeback, I’m curious to see which of the original bears live on in CGI animation, spreading cheer to a new generation.

—Melissa Tinklepaugh

Posted by: Admin on July 6, 2011.

Category: Dolls, Television

Tagged: , ,

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