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Moshi Monsters Mania to Hit U.S. Retail

Moshi Monsters fans will soon be able to hold their virtual characters in their hands, hug them in their arms, and wear them on their bodies. Mind Candy, the entertainment firm behind the global children’s property, is launching a huge Moshi Monsters merchandising program in the U.S., set to hit mass-market and specialty stores nationwide beginning Q1.

Product introductions at Toy Fair included:

  • Bobble Bots robotic toys and customizable play sets from Innovation First International;
  • Colorforms board games and puzzles from University Games;
  • Puzzles from Mega Bloks;
  • Stylized plush from Comic Images;
  • Top Trumps card games from Winning Moves; Classic games from Bazoo;
  • Co-branded games from Fundex;
  • iPad board game from Discovery Bay Games;
  • Bikes and skateboards from MPG
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Category: Latest Deals, Toy Fair, Trade Shows

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