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Moose Toys Renews Licensing Agreements for Skopkins Brand

image001Moose Toys will renew more than fifty licensees for the Shopkins brand with terms extending through 2019. This news follows the announcement of partnerships with brands including, Pez, Build-A-Bear Workshop, Skechers, and the launch of the Shopkins Live tour.

Shopkins continues to be the No. 1 girls’ brand in nine categories in the U.S., including apparel, bedding, party, stationery, accessories, seasonal, and home. 

Licensees from all key categories plan to renew partnerships for Shopkins, including Scholastic and Little Bee for publishing; Bentex and Hybrid for apparel; Dynacraft for bicycles; and Jay Franco for bedding.

Shopkins now has more than 220 licensees and 18 agents to support the growth of the brand globally.

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Category: Character Licensing, Entertainment, Kids Properties

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