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Merriam-Webster and Word Winder In Promotional Partnership

In a multi-year agreement, Merriam-Webster and Word Winder Inc. are partnering for a national program that cross promotes Merriam-Webster with Word Winder, a new brand of board games, mobile apps and puzzles books developed by David L. Hoyt, Steve Bullock, and Graeme Thomson.

As part of the deal, visitors to Merriam-Webster’s official websites can play Word Winder CrossWinder.  In addition, all Word Winder board games and mobile apps feature Merriam-Webster as the official dictionary.  In Word Winder, players attempt to create a continuous winding line of words creating a path from one side of the board/screen to the other.  Through the partnership, players are encouraged to visit www.Merriam-Webster.com to confirm spelling, definitions, and language use while playing.

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Category: Apps, Around the Industry, Board Games, Brand Licensing, Digital Licensing, Entertainment, Games

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