Mar 14, 2011
Lassie Comes Home with Branded Dog Food and Pet Products
Classic Media has expanded the line of Lassie-branded pet products, includ
ing a renewed partnership with Sunshine Mills, Inc. (natural dog food and treats) and a new partnership with Silver One (pet beds and accessories).
Silver One will develop Lassie pet beds and throws, as well as dog bowls, leashes, toys and apparel. The line will debut at Global Pet Expo March 16-18, in Orlando, Florida.
Since 2007, Classic Media and Sunshine Mills have worked together to provide Lassie-branded natural dog food and treats. The line, Lassie Natural Way, includes dry dog food formulated for puppies, adult dogs or senior dogs, as well as biscuits and treats.


