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International Franchise Corp., Global Icons Enter Worldwide Representation Agreement

GlobalIconsGlobal Icons entered a worldwide representation agreement with International Franchise Corp. The deal spans across each of International Franchise’s frozen dessert brands, including Yogen Früz, Swensen’s Ice Cream, Dreamery, and Pinkberry.

Global Icons will look to create market and brand specific licensing programs for the different brands’ identity and image, flavor profiles, and geographic strengths. An emphasis will be placed on food, beverages, and housewares.

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