The Licensing Blog

zithromax 250mg,where to buy Valtrex? Buy Synthroid - Levothyroxine,buy Clomid

GBI Expands Licensing and Retail Program for SpacePOP in North America This Fall

SpacePOP_StyleGuide_2016.05.06_RGB

Genius Brands International (GBI) continues to expand its licensing, merchandising, and retail program for SpacePOP with a slate of new North American licensees.

The new toy partner for SpacePOP, The Madame Alexander Doll Co., will create a line of fashion dolls and figures based on the brand’s main characters. Other new licensees include KIDdesigns for youth electronics, tech accessories, and electronic toys; Mad Dog Concepts for loungewear and sleepwear; Franco Manufacturing for bedding and bath textiles, accessories, and room décor; Berkshire Fashions for hosiery, head wear, and cold weather accessories; and FAB Starpoint for bags, backpacks, and accessories.

Existing licensees include Taste Beauty, Bare Tree Media, Canal Toys, Yowie Group Ltd., Jaya Apparel, H.E.R. Accessories, Sony Pictures Home Entertainment, and Imprint.  SpacePOP merchandise will begin rolling out at retail in the U.S. in fall.

GBI has also launched a number of marketing initiatives, including a YouTube Influencer campaign; national promotional partnerships with Six Flags, Dippin’ Dots and Camplified; promotional campaigns with Musical.ly and PopJam; and a dedicated SpacePOP site, SpacePOPGirls.com.

Related Posts Plugin for WordPress, Blogger...

Category: Brand Licensing, Digital Licensing, Games, Latest Deals, Social Media, Video Games

Tagged: , , , , , , , , , , , , , , ,

Leave a Reply

Monthly Archives