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Fred Rogers Productions Adds New Partners for Daniel Tiger’s Neighborhood

DaneilTiger_RideOnFred Rogers Productions expanded its roster of licensing partners for the preschool brand Daniel Tiger’s Neighborhood. 9 Story Media Group’s 9 Story Brands will further expand the property’s reach across a range of consumer products categories, including ride-ons, sound books, footwear, health and beauty, and more. The new product line was featured at Licensing Expo last month. 

New partners for this year include Amloid Corp. for construction sets; Babiators LLC for children’s sunglasses; Bioworld Merchandising Inc. for backpacks, lunch kits, and luggage; BRC Toys LLC for ride-ons; Chouette Publishing for books in French for Belgium, Canada, France, and Switzerland; Crayola for Crayola Color Wonder “Mess Free” Coloring Pads; Esquire Footwear for footwear; Kahootz Toys for Colorforms activity sets; Sun-Staches LLC for novelty sunglasses; and Townley Inc. for children’s bath products, lip balm, and hair accessories.

The new licensees join recently-announced partners Cottage Door Press for sound books, and Topix Media Lab LLC for activity magazines. In addition, recently renewed agreements include, Bendon, Inc. for coloring and activity books and boxed sets; BuySeasons Enterprises LLC for party goods; DecoPac Inc. for cake decorations; Happy Threads LLC for apparel; and Smilemakers Inc. for stickers and temporary tattoos.

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Category: Apparel, Character Licensing, Entertainment, Fashion Licensing, Kids Properties, Television

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