Feb 11, 2010
Discovery Communications Signs Ravensburger USA
Discovery Communications has announced a North American-based deal with Ravensburger USA for Animal Planet-branded jigsaw puzzles. The new product line will debut at retail in September. The deal was brokered on behalf of Animal Planet by its licensing agent, the Joester Loria Group (JLG).
The new Animal Planet jigsaw puzzle line will launch with a 1,000-piece puzzle for adults, a 500-piece puzzle for tweens, and a 100-piece puzzle for children ages six and up. The puzzles, which are inspired by the animals and environments seen in the network’s programming, will focus on dogs and cats as well as ocean themes. Ravensburger USA will develop seven additional SKUs for 2011.


