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Fanatics’ Cole Gahagan to Deliver Keynote Address at Licensing Expo 2017

ColeGahaganCole Gahagan, chief commercial officer of Fanatics Inc., will deliver the opening keynote address at Licensing Expo 2017, ponsored by the International Licensing Industry Merchandisers’ Association (LIMA) and owned and organized by UBM Americas. The keynote session takes place on Tuesday, May 23 from 8:00 to 9:00 a.m., and marks the start of Licensing Expo at Mandalay Bay Convention Center in Las Vegas.

Fanatics has an e-commerce business and operates brick-and-mortar locations for the National Basketball Association (NBA), track-side stores for NASCAR, and in-stadium shops at sports venues all across the country. Read the rest of this entry »

The Smiley Co. Showcases Rubik’s Range at Nuremberg Toy Fair

Rubik_PluashRubik’s extends its presence at the Nuremberg Toy Fair with master licensee The Smiley Co., who is exhibiting its complete brand extension program, as well as showcasing the new toy categories it is currently developing. The new ranges include baby and preschool, wood, plush, electronics, outdoor, construction, table top puzzles, arts and crafts, and trading cards.

Recently signed deals include: Eaglemoss for partworks; Egmont for children’s books and magazines; Fabric Flavours for kids and baby apparel; Fantasma for Rubik’s magic; Hemma for children’s books; The Lagoon Group for gifts and publishing; Paladone for novelty gifts; Paragon Creative for themed attractions; Stylus for stationary and novelties; and Umur for back-to-school.

Bay Tek Games Debuts Licensing Agreements for Skee-Ball

BayTekGamesBay Tek Games will debut licensing agreements for Skee-Ball consumer products, which that will be available on digital platforms and other channels, at the North American International Toy Fair this month.

Ocean Media will create an interactive Skee-Ball app, which will be available on platforms including iOS, Android, PS, Mac, Linux, and other consoles this year. Other licensed products include: Bally’s for slot machines; Alchemy3 for state lotto tickets; Zynga for online social gaming; and Running Press Books for desktop games. Read the rest of this entry »

LIMA to Host Second Annual Licensing Showcase in Latin America

May27LIMA(2)The International Licensing Industry Merchandisers’ Association (LIMA) will host Expolicencias Latin America 2017, its second Annual Latin American licensing conference and showcase, from March 27 to 28 in Bogota, Colombia. The event will provide licensors, licensees, retailers, and other related business professionals the opportunity to gain a better understanding of the Latin American market.

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LIMA to Induct Three Industry Veterans into Licensing Hall of Fame

LIMAHallOfFameFor the first time in 25 years, the International Licensing Industry Merchandisers’ Association (LIMA) will name a trio of industry executives to the Licensing Hall of Fame in the same year. This year, the honorees include: Allan Feldman, CEO and Founder of LMCA; Dell Furano, CEO and Founder of Epic Rights; and Cyril Speijer, former CEO of Wavery Productions B.V. and current co-principal of BN Licensing B.V. This year’s Hall of Fame Induction takes place Tuesday, May 23, at the LIMA Licensing Awards Ceremony during Licensing Expo 2017 in Las Vegas.

Candidates for the Licensing Hall of Fame must demonstrate continual and outstanding contributions to the licensing industry. Consideration is given to those who have been actively involved in the business of licensing for a minimum of 15 years and whose contributions have ongoing relevance to the industry. Read the rest of this entry »

Allure, Case-Mate Partner for Co-Branded Selfie Cases

allurelogoAllure and Case-Mate collaborated to launch co-branded selfie cases. The Allure x Case-Mate selfie case offers adjustable, professional lighting to illuminate the user’s face with a soft glow. The selfie case is powerful enough to take up to 2,000 selfies on one full charge. It also features dual-layer, impact-resistant drop protection and a built-in, adjustable ring holder for added functionality, security, and style.

The case debuted at this year’s Consumer Electronics Show in Las Vegas. It will be available for purchase at select retailers in the U.S. and Canada in March in three colors: black, iridescent, and rose gold.

 

Corona Licensing Launches New Tech Products at CES 2017

coronagirlheadphonesCJ Global previewed a signature collection of Corona audio accessories at this year’s Consumer Electronics Show (CES), under a license brokered by The Joester Loria Group.

CJ Global introduced a line of Corona licensed electronic products including speakers, headphones, and other electronic accessories. The Corona collection will consist of speakers, coolers, power banks, headphones, and earbuds, all with Bluetooth capabilities

The signature line will be sold at specialty accounts, online, warehouse clubs, and mass retailers.

 

 

Mary Engelbreit Appoints The Brand Liaison to Lead Licensing Program

maryengelbreit_brandliaisonThe Brand Liaison was appointed as agent for licensing and collaborations for the Mary Engelbreit brand and her library of illustrations. The Brand Liaison will provide licensees with a library of existing art and illustrations, as well as new creations and custom designs for specific programs. The company will present Mary Engelbriet at the Atlanta Gift show in January.

 

Peanuts Worldwide Retains Bay Laurel Advisors to Expand Location-Based Peanuts Venues

487898-charliebrown_largePeanuts Worldwide retained Bay Laurel Advisors to plan and execute the expansion of the Peanuts intellectual property for visitor attractions in theme parks, family entertainment centers, and other location-based entertainment venues.

Peanuts Worldwide and Bay Laurel Advisors will attend the 2016 IAAPA Attractions Expo to meet with potential partners.


LIMA to Host First International Board of Directors Meeting

PrintThe International Licensing Industry Merchandisers’ Association (LIMA) will hold its board of directors meeting outside of the U.S. this month, taking place in London before Brand Licensing Europe.

LIMA’s membership now reflects the increasingly global nature of the companies, with with four members on the board of directors based outside the U.S., and several others who are based in the U.S. but have alarge presence around the world.

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