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LIMA Releases Licensing University 2017 Program

May27LIMA(2)The International Licensing Industry Merchandisers’ Association (LIMA) planned a range of Licensing University sessions for Licensing Week 2017 that will cover the latest issues and trends and the fundamentals of how the licensing business works. Licensing University takes place from May 22 to 25 at Mandalay Bay Convention Center in Las Vegas. It is part of Licensing Week and held concurrently with Licensing Expo, which is owned and organized by UBM and sponsored by LIMA. The Expo opens on May 23. Read the rest of this entry »

The Joester Loria Group Extends Dena Designs into Bags and Accessories

NEW Dena DESIGNS LogoIn a deal brokered by The Joester Loria Group, Dena Designs Inc. partnered with Bag Studio LLS for a multi-category program that expands the Dena and happi by Dena brands to a collection of bags and travel accessories.

The range includes handbags, small goods and accessories, carry-on luggage and travel bags, pet carriers, lunch bags, backpacks, and computer and tablet cases. The collection will be sold individually as well as in sets. The collection debuted at the New York Accessories Market Week in February.

Fanatics’ Cole Gahagan to Deliver Keynote Address at Licensing Expo 2017

ColeGahaganCole Gahagan, chief commercial officer of Fanatics Inc., will deliver the opening keynote address at Licensing Expo 2017, ponsored by the International Licensing Industry Merchandisers’ Association (LIMA) and owned and organized by UBM Americas. The keynote session takes place on Tuesday, May 23 from 8:00 to 9:00 a.m., and marks the start of Licensing Expo at Mandalay Bay Convention Center in Las Vegas.

Fanatics has an e-commerce business and operates brick-and-mortar locations for the National Basketball Association (NBA), track-side stores for NASCAR, and in-stadium shops at sports venues all across the country. Read the rest of this entry »

The Smiley Co. Showcases Rubik’s Range at Nuremberg Toy Fair

Rubik_PluashRubik’s extends its presence at the Nuremberg Toy Fair with master licensee The Smiley Co., who is exhibiting its complete brand extension program, as well as showcasing the new toy categories it is currently developing. The new ranges include baby and preschool, wood, plush, electronics, outdoor, construction, table top puzzles, arts and crafts, and trading cards.

Recently signed deals include: Eaglemoss for partworks; Egmont for children’s books and magazines; Fabric Flavours for kids and baby apparel; Fantasma for Rubik’s magic; Hemma for children’s books; The Lagoon Group for gifts and publishing; Paladone for novelty gifts; Paragon Creative for themed attractions; Stylus for stationary and novelties; and Umur for back-to-school.

Bay Tek Games Debuts Licensing Agreements for Skee-Ball

BayTekGamesBay Tek Games will debut licensing agreements for Skee-Ball consumer products, which that will be available on digital platforms and other channels, at the North American International Toy Fair this month.

Ocean Media will create an interactive Skee-Ball app, which will be available on platforms including iOS, Android, PS, Mac, Linux, and other consoles this year. Other licensed products include: Bally’s for slot machines; Alchemy3 for state lotto tickets; Zynga for online social gaming; and Running Press Books for desktop games. Read the rest of this entry »

LIMA to Host Second Annual Licensing Showcase in Latin America

May27LIMA(2)The International Licensing Industry Merchandisers’ Association (LIMA) will host Expolicencias Latin America 2017, its second Annual Latin American licensing conference and showcase, from March 27 to 28 in Bogota, Colombia. The event will provide licensors, licensees, retailers, and other related business professionals the opportunity to gain a better understanding of the Latin American market.

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LIMA to Induct Three Industry Veterans into Licensing Hall of Fame

LIMAHallOfFameFor the first time in 25 years, the International Licensing Industry Merchandisers’ Association (LIMA) will name a trio of industry executives to the Licensing Hall of Fame in the same year. This year, the honorees include: Allan Feldman, CEO and Founder of LMCA; Dell Furano, CEO and Founder of Epic Rights; and Cyril Speijer, former CEO of Wavery Productions B.V. and current co-principal of BN Licensing B.V. This year’s Hall of Fame Induction takes place Tuesday, May 23, at the LIMA Licensing Awards Ceremony during Licensing Expo 2017 in Las Vegas.

Candidates for the Licensing Hall of Fame must demonstrate continual and outstanding contributions to the licensing industry. Consideration is given to those who have been actively involved in the business of licensing for a minimum of 15 years and whose contributions have ongoing relevance to the industry. Read the rest of this entry »

Allure, Case-Mate Partner for Co-Branded Selfie Cases

allurelogoAllure and Case-Mate collaborated to launch co-branded selfie cases. The Allure x Case-Mate selfie case offers adjustable, professional lighting to illuminate the user’s face with a soft glow. The selfie case is powerful enough to take up to 2,000 selfies on one full charge. It also features dual-layer, impact-resistant drop protection and a built-in, adjustable ring holder for added functionality, security, and style.

The case debuted at this year’s Consumer Electronics Show in Las Vegas. It will be available for purchase at select retailers in the U.S. and Canada in March in three colors: black, iridescent, and rose gold.

 

Corona Licensing Launches New Tech Products at CES 2017

coronagirlheadphonesCJ Global previewed a signature collection of Corona audio accessories at this year’s Consumer Electronics Show (CES), under a license brokered by The Joester Loria Group.

CJ Global introduced a line of Corona licensed electronic products including speakers, headphones, and other electronic accessories. The Corona collection will consist of speakers, coolers, power banks, headphones, and earbuds, all with Bluetooth capabilities

The signature line will be sold at specialty accounts, online, warehouse clubs, and mass retailers.

 

 

Mary Engelbreit Appoints The Brand Liaison to Lead Licensing Program

maryengelbreit_brandliaisonThe Brand Liaison was appointed as agent for licensing and collaborations for the Mary Engelbreit brand and her library of illustrations. The Brand Liaison will provide licensees with a library of existing art and illustrations, as well as new creations and custom designs for specific programs. The company will present Mary Engelbriet at the Atlanta Gift show in January.

 

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