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Archive for the ‘New Deals’ Category

DeLorean Motor Company Expands Licensing Program

Tuesday, August 10th, 2010

New licensing deals are in the works for DeLorean Motor Company. Mattel has released DeLorean Hot Wheels in black and gold, and Urban Outfitters will be selling Trademarked DeLorean T-shirts in select stores and on www80stees.com. Nike will be producing a DeLorean sneaker, scheduled to debut this fall.

Additionally, DeLorean has partnered with Facebook to be part of a new game called Car Town. You can learn more about Car Town and view a clip here.

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Posted in Auto Licensing, Mobile Licensing, New Deals, Video Games | No Comments »

Scholastic Media Launches New I Spy Game for Nintendo DS

Thursday, July 1st, 2010

Scholastic Media has announced a new addition to its I SPY franchise with the release of I SPY Universe for the Nintendo DS. I SPY Universe will take gamers on an interplanetary exploration of riddles, puzzles, and brainteasers as they try to save the universe. The game will be available at retail this summer.

Set in a unique I SPY cosmos, players must search for and find objects located on 12 photo-realistic planets to reach and repower the sun. Players unlock new planets and explore the universe by finding more than 400 objects in 36 I SPY riddles and playing six brain-teasing games. The game is being distributed by Cokem International, Ltd.

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Posted in New Deals, Video Games | No Comments »

Target Entertainment Group Appoints The Revolution as African Sub-agent for PlayStation Software IPs

Monday, June 21st, 2010

Target Entertainment Group has appointed The Revolution as the licensing sub-agent for the PlayStation brand and selected PlayStation software IPs (intellectual properties) for the following territories: Republic of South Africa, Namibia, Zimbabwe, Zambia, Kenya, Seychelles, Comores, Mauritius, Mozambique, Swaziland, and Botswana.

The appointment will see The Revolution manage a merchandise program spanning all consumer product categories excluding PlayStation peripherals and PlayStation specific accessories.

The PlayStation brand incorporates the PlayStation logo, the format logos: PS one, PlayStation2, PlayStation®Portable, PlayStation3, DUALSHOCK 3 wireless controller designs, and well know PlayStation symbols and phrases such as ‘The Game is Just the Start.’

The PlayStation IPs licensed to The Revolution are LittleBigPlanet, God of War, Ratchet and Clank, Wipeout, EyePet, and Invizimals.

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Posted in International, New Deals, Video Games | No Comments »

Chorion Celebrates Spot’s 30th Anniversary

Monday, June 21st, 2010

Chorion has announced a range of activities for preschool character Spot as he celebrates his 30th anniversary year.

In the U.S., BBC America released Where’s Spot? on DVD in April, and will release Spot Goes to School in August and Spot’s Magical Christmas in October. New licensing deals have been inked with Andover Fabric, Starry Story Art, Meri Meri, and the Zoobies. The Spot Zoobie will be featured on QVC for Christmas in July. Master toy licensee Kids Preferred is expanding its Spot product line to include puzzles, backpacks, bath toys, and wooden toys for next year.

In the UK, Abbey Home Media launched a special edition 30th anniversary DVD in March. The Spot TV series began broadcasting on CITV in April, with further episodes scheduled to air this month. Storytelling and in-store events supported the Spot exhibition at Selfridges in London over the May bank holiday weekend. The touring Spot art exhibition will be featured at the Chelsea Library in London, Foyles book store, and regional museums throughout the rest of this year. An exclusive birthday party is planned for August 5th in London for parents and children. Master toy licensee Rainbow Designs will introduce an expanded range of products including puzzles and wooden toys for next year.

Additional book titles for Spot from Warne include a 30th anniversary special edition of Where’s Spot?, plus Spot’s Birthday Balloon, and Spot’s Little Library. New publishing formats, touch and feel books, book and plush sets, and an 18-button sound book are planned for the holiday season.

In Australia, Spot appeared in several high-profile events in March and April including Gardening Australia Expo in Adelaide and Brisbane, with further appearances scheduled for the same Expo in Sydney from August 22-24 and Melbourne from October 1-3. The events will include costume appearances, craft activities, and retail opportunities.

Spot plush, through Australian Master toy licensee Jasnor Pty., launched in Japan this year, and new licensing partner Skillman will be creating personalized product. Spot public reading events and retail fairs were held from March through May at Kinokuniya bookstore outlets throughout Japan to celebrate Spot’s 30th anniversary.  Further events are planned for the rest of this year.

Spot first appeared in Eric Hill’s original lift-the-flap book Where’s Spot? in 1980. To date, Spot has sold more than 50 million books and has a global licensing program that includes toys, apparel, gifts and DVD. The official Spot website features activities for parents and children, competitions, games, and information about the brand and author.

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Posted in Anniversary, International, Kids Properties, New Deals, Promotions, Publishing | No Comments »

New Sports Deals Celebrate Baseball and Soccer

Monday, June 21st, 2010

European based underwear company Pull-In, with retail outlets in Paris, New York, and Los Angeles, is set to debut a new product assortment in its men’s collection featuring a partnership with Major League Baseball.

Hitting the company’s stores and online shop this month, the MLB boxer collection from Pull-in features team logos from both the LA Dodgers and NY Yankees. New interpretations and bold colors bring a new twist to the more traditional presentation of the team logos.

In other sports licensing news, ESPN Consumer Products has announced the launch of a new soccer-themed T-shirt collection highlighting ESPN’s “One Game Changes Everything” ad campaign commemorating the sport’s pinnacle event in South Africa this summer.

The collection blends sports and fashion by featuring eight fan-favorite countries (USA, Brazil, England, Germany, Italy, Mexico, South Africa, and Spain) in five different designs and 36 different styles that utilize each country’s colors, images, and fight songs.

The collection is available now at Urban Outfitters stores and website, as well as Nordstrom’s, KarmaLoop.com, and other online sporting goods retailers. The collection was produced with ESPN apparel licensee Sportiqe Apparel.

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Posted in Apparel, International, New Deals, Sports | No Comments »

Bennett Branding to Lead Licensing Efforts for Pawparazzi Pets Brand

Friday, June 18th, 2010

Noodle Head, Inc. has retained Sharon Bennett of Bennett Branding to represent its Pawparazzi brand and oversee its licensing program.

Pawparazzi pets began as a line of collectible plush pets with funny celebrity personas carried in unique couture purses. Girls intensely follow the pets in a spoofy celebrity magazine and online. The company responded to viral demand for play accessories, clothing, and a Fan Club that sends members gifts, newsletters, and special offers. Planet Pawparazzi, an innovative interactive website, will debut in August.

The line is selling at specialty retailers including Barney’s of New York, Kitson, and FAO Schwarz. It is also appearing in Barnes and Noble and other mid-market retailers and catalogs, and will be featured on QVC in October.

An integrated licensing and merchandising program for the Pawparazzi brand and its world of tween pop-culture is underway and will include a complete line of merchandise and brand extensions such as publishing, interactive, apparel, accessories, social expression, home décor, and entertainment.

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Posted in Dolls/Plush, Kids Properties, New Deals | No Comments »

Paul Frank and 26 Bars & a Band Debut New Line of Pet Accessories

Thursday, June 17th, 2010

Animals worldwide will be able to sit, stay and play while wearing the latest fashions from Paul Frank. Paul Frank Industries has partnered with 26 Bars & a Band, a modern pet accessory company, to manufacture a line of products inspired by Paul Frank’s signature design tradition.

The line includes accessories such as beds, charms, collars, and leashes. The products will be available for purchase at Paul Frank Retail Stores and boutiques that carry 26 Bars & a Band items in the United States, Canada, Europe, and Asia. The debut collection will hit stores this month. To celebrate the launch of the line, Paul Frank and 26 Bars & a Band will host a launch party in Los Angeles on June 27.

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Posted in New Deals, Pet Products | No Comments »

Ludia and Classic Media Bring the Search for Wheres Waldo onto iPad

Wednesday, June 16th, 2010

Ludia and Classic Media today announced the availability of Where’s Waldo? The Fantastic Journey for iPad in HD on the App Store worldwide. The game features new HD graphics and Multi-Touch game play exclusive to the iPad, including the new Party Mode that enables two players to compete on the same device.

Where’s Waldo? The Fantastic Journey for iPad provides an interactive Waldo experience. Players will compete in a hidden-object game, as they scour the virtual globe in search of Waldo and his friends Wizard Whitebeard, Wenda, and Woof, along with Waldo’s foe, Odlaw. There are hundreds of hidden items to be found within 12 magical worlds, and gameplay is enhanced with surprise elements that are designed to challenge and/or help players gain advantage during their search.

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Posted in Electronics, Mobile Licensing, New Deals, Social Media | No Comments »

Telltale Games Announces Back to the Future and Jurassic Park Video Games

Tuesday, June 15th, 2010

Telltale Games, an independent digital publisher and developer of episodic interactive entertainment, has announced a multi-year, two-title video game development deal with Universal Partnerships & Licensing. Telltale Games has secured the rights to create video games based on two of Universal Pictures’ films, Back to the Future and Jurassic Park. The first game released under the agreement will be a Telltale Games “season” based on the Back to the Future

films.

With more than five million episodes delivered to date across all major video game platforms, Telltale digitally delivers episodic content to consumers. The agreement broadens Telltale’s product offerings into new genres and new styles of gameplay.

Look for the first video game based “season” of Back to the Future from Telltale this winter followed shortly by Jurassic Park. Telltale will release more information on both game series at a later date.

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Posted in Movie Licensing, New Deals, Video Games | No Comments »

Bella Sara Plush Toys to Release in France

Monday, June 14th, 2010

Today, Hidden City Entertainment, Inc. announced that licensing agent Francoise Bouvet of M.J.A. Licensing has brokered a deal that will begin the manufacturing of Bella Sara-themed plush toys in the French market.

The new license will see GIPSY S.A.S. producing a range of Bella Sara-branded plush toys, including the brand’s namesake horse, Bella. Each plush toy will include a secret code, that when activated online, will unlock a digital object. The first round of plush toys is set to launch this fall in France.

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Posted in Dolls/Plush, Kids Properties, New Deals | No Comments »

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