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The Brand Liaison to Represent Corey Paige Designs

CoreyPaigeDesignsThe Brand Liaison will represent the pop-art portfolio of Corey Paige Designs. Corey Paige custom designs feature popular themes that combine bright and colorful imagery, icons, patterns, and words.

Corey Paige  patterns are based on popular themes including teen and collegiate activities, shopping, travel destinations, and more. Corey Paige features a collection of art and designs created for apparel, sleepwear, gifts, wall art, greeting cards, tech accessories, bedding, decorative pillows, and more.

Corey Paige is currently creating a library of designs co-branded for collegiate and professional sports teams and a line of destination themes in the resort market.

 

Evriholder, José Eber to Debut Hairbrush Line at Cosmoprof

AllAmericanLicensingEvriholder Products partnered with José Eber for a line of hairbrushes and accessories for men and women. The new line will debut at the Cosmoprof North America Show that will take place July 9 to 11.  The deal was brokered by Jose Eber’s exclusive licensing agency, All American Licensing.

José Eber and Evri Beauty will offer a line of hairbrushes for everyday use. The bristles feature a red hue and the handles are made of wood, and the matte finish on each brush adds a soft feel. Read the rest of this entry »

Bungalow Media + Entertainment to Launch Googles.com Kids Entertainment Platform

BungalowLogo_Bungalow Media + Entertainment will launch Googles.com, a destination for original, short-form “edutainment” that encourages curiously and a love for discovery. This content will target kids ages 8 to 12, including online, mobile, apps, and over-the-top (OTT) content.  It will also incubate new content and talent for distribution across multiple platforms.

Using a combination of live-action and animated video, along with activities, quizzes, and polls, Googles.com will offer a topical, fast-paced, and engaging experience for kids. The Googles.com buzzword is GO, empowering kids to go think, go play, and go explore. Read the rest of this entry »

Hilco Streambank to Sell dELiA*s Brands and Related IP

Delia'sHilco Streambank has been retained to sell the dELiA*s brands and related intellectual property assets.

Launched in 1993, dELiA*s has been a go-to brand for girls’ and juniors’ fashion. The recent launch of the dELiA*s Girl lifestyle brand, specifically catering to girls ages 7 to 10, has expanded the brand’s reach and opportunity for customer engagement.

The brand is licensable across a broad range of categories. Initial licensing efforts for dELiA*s Girl only in limited sizes and categories have generated $675,000 in guaranteed royalties with minimal marketing. dELiA*s Girl-branded products are distributed in multiple channels including department stores, off-price retailers, and various web outlets

Bioworld Rebrands European Office and Global Website

BioworldBWI Merchandising is now a fully integrated part of Bioworld Merchandising Inc. and will be rebranded as Bioworld International. The online corporate website is now available at the Bioworld Global Headquarters at bioworldcorp.com.

 The newly-intergraded services and product offering is available for existing customers, with plans to extend this offer to all new partners across the continent.

SpacePOP, Six Flags, VideoBomb Partner for Promotional Campaign this Summer

SpacePOP_VideoBombGenius Brands International Inc. partnered with Six Flags Entertainment Corporation and VideoBomb for a SpacePOP brand experience this summer.

Expanding last year’s partnership with Six Flags, 10 theme park locations will feature SpacePOP original content and music videos across the Six Flags Media Networks, sponsored by VideoBomb, a free mobile app allowing fans to incorporate their own content into clips of their favorite music videos. The content includes music videos and trailers that will entertain guests while waiting in ride lines, as well as music played throughout the parks on the Six Flags radio network. Read the rest of this entry »

Build-A-Bear Workshop, Hot Topic Partner for Furry and Fierce Collection

Build-A-Bear Workshop Inc. and Hot TopicFurryNFierce_BABW_Logo copy have teamed up to debut a bold-yet-cuddly line of furry friends, complete with stylish outfits and accessories, and matching pieces for teens and young adults. This is the first time the brands have worked together to develop a joint collection, which they will officially unveil in mid-July. Read the rest of this entry »

Crayola, Sally Hansen Collaborate for Nostalgic Nail Polish Collection

Crayola anCrayolaSHNailPolishd Sally Hansen teamed up to release three new nail polish collections inspired by some of Crayola’s most iconic hues.

The first collection features 12 new nail polish shades, including Razzmatazz, Ceruean, and Carnation Pink. Each bottle is decorated with the Crayola squiggle. The partnership will last for one year and the bottles will be available at drugstores nationwide starting this month.

Cap’n Crunch Selects Brand Central as Licensing Agent

CapnCrunchCap’n Crunch selected the global brand consultancy Brand Central LLC to extend the brand into select merchandise and food categories. The brand will extend into categories including apparel, accessories, collectibles, and a range of consumables.

BBC Worldwide ANZ Extends BBC Earth Licensees

BBCWorldwideBBC Worldwide Australia & New Zealand (ANZ) added two new licensing deals with Australia Post and Brownout Publishers.

Fans can purchase a collector’s package of stamps that feature natural history imagery. The stamp is on sale at the Australian Post Offices nationwide and at auspost.com.au/stamps.

Additionally, Browntrout Publishers will launch the 2018 Square Wall calendar this year. It will be available in both Australia and New Zealand and feature scenes of BBC Earth’s natural history archive.

Blue Planet II, the sequel to Planet Earth II, will also support the debut of these retail products. Blue Planet introduces audiences to the creatures that inhabit the sea.

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