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YouTube Personality Jojo Siwa Unviels Consumer Products Line with Just Play, Spin Master, Rubie’s

JoJoSiwaThe global consumer products program for 14-year-old singer, dancer, performer, and social media influencer JoJo Siwa will include products across multiple categories in the U.S. and markets including the UK, Australia, and Canada. Select items in the JoJo Siwa consumer products line are available in stores now in the U.S.

Danskin will introduce its first kids’ co-branded dance, athleisure, and accessories collection. The collection will launch next spring and will feature leotards, tights, dance skirts, tutus, legwarmers, fashion tops, sweatshirts, hoodies, leggings, skorts, joggers, sportsbras, biketards, crop tops, dance bags, backpacks, totes, purses, and headwear. Read the rest of this entry »

Tour de France, Sports Direct Partner for Apparel Collection

CPLGCPLG brokered a deal with Sports Direct and Tour de France this month to create Tour de France apparel for the annual bicycle race. This year, the race departs from Dusseldorf on July 1 and ends in Paris.

The apparel will range from hoodies, T-shirts, and polo shirts for both men and women and will feature the Tour de France logo. The range is available in stores and online this month through July.

YouTuber LaurDIY, The Kersheh Group Partner for Sleepwear Line

LaurDIYYouTube star LaurDIY signed a sleepwear partnership with The Kersheh Group, who owns and produces Sleep Riot. The LaurDIY sleepwear launch will include signature onesies featuring a narwhal and other kawaii animals.

The deal comes just after LaurDIY’s launch of custom PopSockets. PopSockets sold thousands of units within hours of its launch.

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Joan Kelley Walker, Benchmark Licensing Partner for New Fashion Line

RHOTThe Real Housewives of Toronto‘s Joan Kelley Walker partnered with Benchmark Licensing for the Joan Kelley Walker lifestyle brand. The range will include dresses, sportswear, and accessories.

Benchmark Licensing and Joan Kelley Walker Enterprises will continue to work with and promote Walker’s existing values of compassion and corporate social responsibility through this fashionable line.

Joan Kelley Walker is an avid fashionista on the Canadian scene. Most recently Walker was on the top 5 Best Dressed list at the 2017 CAFA Awards, celebrating and supporting Canadian fashion designers.

Hallmark, Catalina Estrada Partner for Stationery Collection

Hallmark_CatalinaEstradaColombian designer Catalina Estrada partnered with Hallmark Cards Inc. to release a line of Catalina Estrada branded stationery, gift products, and accessories.

A collection of Estrada’s products, such as umbrellas, totes, scarves, bracelets, cards, and paper weights, debuted on Mother’s Day. Products can be purchased on hallmark.com and at Hallmark Gold Crown stores throughout the U.S. and select international stores. Read the rest of this entry »

CultureFly, Moose Toys Partner for Shopkins Subscription Box

ShopkinsDirectCultureFly, a pop culture collectible box company, partnered with Moose Toys to launch Shopkins Direct, a licensed subscription box, that will ship quarterly. Each box will include exclusive Shopkins apparel, accessories, and collectibles that are not available at retail.

Each box will have a unique theme and will contain six to eight exclusive items. Consumers can sign up now for the first box, which has a “Rainbow Celebration” theme.

Uniqlo Unveils Grand Prize Winners of Nintendo T-Shirt Design Competition

Nintendo_Uniqlo_WinnerBeginning May 29, Uniqlo will unveil 25 winning designs from this year’s Nintendo-themed Uniqlo T-shirt Grand Prix competition. Uniqlo began the contest in 2005.

This year’s contest included 16,000 entries worldwide where participants created original T-shirt designs inspired by Nintendo’s games and legendary characters. Read the rest of this entry »

CPLG Expands Care Bears Licensing Program for 35th Anniversary

CPLG_CareBearsCPLG UK secured new partners for American Greetings’ Care Bears brand, which celebrates its 35th anniversary this year.

This month, Bio-Synergy launches Care Bears bottled water at Primark stores. Hachette joined as publishing partner and developed two new titles that launched in February, with additional titles due later this year. Paul Dennicci will expand its range of babywear, which originally launched last year at Mothercare stores and is now available in F&F at Tesco, Babies”R”Us, and Boots. Read the rest of this entry »

Brandgenuity to Drive Global Licensing Program for BMW

brandgenuity_logoBrandgenuity will expand and manage the global licensing program for the BMW Group. The BMW Group currently has a worldwide consumer products program that offers high-quality products to its consumers across categories including apparel, collectibles, video games, watches, and fashion accessories. Puma is the flagship global apparel partner, and retail licensee Ports manages the BMW Group mono-branded stores in China. Read the rest of this entry »

Uniqlo Set to Launch Kaws x Peanuts UT Collection

UniqloUniqlo will launch a Kaws x Peanuts collection for its Uniqlo T-shirt (UT) brand on April 28 at all Uniqlo stores nationwide as well as online. The line will feature a range of T-shirts and accessories designed by Brooklyn artist Kaws.

The UT collection features a wide range of pop culture icons from around the world. The graphics simply and directly convey the individuality and moods of wearers. To date, the lineup has included collaborations with the New York Museum of Modern Art, Shochiku Kabuki, and Liberty London. Read the rest of this entry »

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