Archive for the ‘Fashion Licensing’ Category
Disney Goes Designer for Toy Story 3 Fashions
Tuesday, June 22nd, 2010
Last week, Disney Consumer Products (DCP) unveiled limited-edition Toy Story 3 designer T-shirts by designers Henry Holland, Victor Glemaud, Jonathan Saunders, Costello Tagliapietra, and Cassette Playa at a private celeb-studded fashion unveiling at REVOLVEclothing boutique in West Hollywood.
Each designer was inspired by a Disney∙Pixar Toy Story 3 character: Rex, Hamm, Woody, Jessie, and Buzz Lightyear. The T-shirts became available on June 18, coinciding with the film’s release, and are being sold exclusively at the REVOLVEclothing boutique and the REVOLVE online store.
Produced by Mighty Fine, Inc., there are five T-shirt designs in total, which are available in both men’s and women’s styles.
Tags: Disney Consumer Products, Disney Pixar, Mighty Fine, Toy Story 3
Posted in Apparel, Fashion Licensing, Movie Licensing | No Comments »
Yak Pak Appoints Stone America as Licensing Agent
Monday, April 19th, 2010
Stone America Licensing has been appointed licensing agent by NYC teen/college student fashion bag company, Yak Pak. Founded in 1989 by Stephen Holt and Rolando Cohen in Brooklyn, N.Y., Yak Pak provides young consumers with backpacks, messenger bags, handbags, totes, laptop sleeves, luggage, and accessories. Yak Paks are sold at retailers across the United States and Canada ranging from teen specialty chains, boutiques, and department stores, to sporting goods retailers and college book stores. Yak Pak sponsors numerous music events and charity functions throughout the year and Yak Pak products are regularly featured in films, magazines, on television, and in online editorials.
Stone America will offer manufacturers and retailers the opportunity to license school supplies, stationery, apparel accessories, social expressions, room décor, and a full array of gifts & novelties utilizing Yak Pak’s library of designs and patterns.
Tags: Stone America, Yak Pak
Posted in Fashion Licensing, New Deals | No Comments »
Madonna and Iconix Brand Group’s MG Icon Announces First Fashion Partnership With Macy’s Inc.
Wednesday, March 10th, 2010
Haven’t we all, at some point, wished we could be like Madonna? Wished for her poise, her looks, her fame, her style? (I don’t mean just women, either–my older brother dressed up as Madonna for Halloween one year when he was 10. I’ve got pictures to prove it).
A new licensing deal has given Madonna fans the opportunity to emulate her fashion style, which may be as close as we’ll all ever come to knowing what it’s like to be the Material Girl.
MG Icon, the newly formed joint venture between Madonna and Iconix Brand Group, Inc., announced its first direct-to-retail license agreement with Macy’s, Inc. for the Material Girl collection. Material Girl is a newly created, fast-fashion junior collection that will launch exclusively in approximately 200 Macy’s stores and online in August 2010 for the back-to-school season.
As part of the direct-to-retail agreement, Macy’s will have the opportunity to launch additional brands with MG Icon in the future.
The Material Girl collection was inspired and designed in collaboration with Madonna and her daughter Lourdes, along with Iconix Brand Group’s in-house fashion department. In addition to the back-to-school apparel collection, Material Girl will also launch in multiple categories including footwear, handbags, and jewelry.
The strategy for growth will include additional categories in the lifestyle and beauty sectors including fragrance beginning 2011, as well as a rollout into additional Macy’s stores.
What celebrity did you want to be like when you were younger? Which celebrity’s style do you admire now? Leave us some comments and let us know!
And for your entertainment, we present the music video for Material Girl:
Tags: Iconix, Macy's, Madonna, Material Girl, MG Icon
Posted in Apparel, Celebrities, Fashion Licensing | No Comments »
“Finally a brand for you”
Thursday, March 4th, 2010
“Finally a brand for you,” or “Por fin una marca para ti,” is the slogan of a new brand coming to Walmart.
Chucho and Palomita, two new young men’s and junior’s clothing brands with a focus on the Latino market, are launching this month at select Walmart stores across Arizona and California, as well as a few stores in Texas.
The lines will make their debuts with a selection of original and vintage designed tees, featuring brands including Roma, Casa Luker, Lulu, and La Central.
The brands were created by Molly Robbins, a Mexico City native and apparel industry veteran. Robbins has secured exclusive rights to use trademarks and vintage art from an array of Latino companies as well as creating her own original designs. Chucho and Palomita incorporate these graphics, providing a platform for individual style.
To see the products and find out more, check out the website.
Tags: Chucho, Palomita, Walmart
Posted in Apparel, Fashion Licensing, New Deals | No Comments »
Tommy Bahama Signs with Randa Accessories
Thursday, February 25th, 2010
With another snowstorm creeping in to NY and NJ as we speak, who couldn’t use a taste of the Bahamas right now? We’re thinking sand, palm trees, hammock, and fruity beverage with a tiny umbrella in it.
Lifestyle brand Tommy Bahama has announced a new licensing agreement with Randa Accessories to manufacture, market, distribute, and sell men’s belts, wallets, gifts, personal travel accessories, and small leather goods in the U.S., Canada, and the UK.
Since 2006, Randa has had the rights to manufacture, market, and distribute Tommy Bahama luggage in the U.S. and Canada. These latest agreements extend the brand into categories that fit into the Tommy Bahama lifestyle.
The new Tommy Bahama accessories collection will be available at Tommy Bahama’s retail locations across the U.S., online, and at high-end department and specialty stores this spring. (Speaking of spring, hopefully it’s planning on showing up very soon, because we’ve had just about enough of this snow!)
Tags: Randa Accessories, Tommy Bahama
Posted in Apparel, Fashion Licensing, New Deals | No Comments »
TLB January/February Now Online!
Wednesday, February 24th, 2010
The January/February issue of The Licensing Book is now online! In this issue, you’ll find:
• A feature on Nickelodeon at 30
• The hottest toys at Toy Fair
• The biggest news from around the industry
• A look at YMI Jeanswear
• Other features including People on the Move, Of Counsel with James Kipling, and a how-to-choose-a-property guide from brand development advisor David Niggli
We hope you like it. Check it out!
Tags: david niggli, james kipling, nickelodeon, The Licensing Book, Toy Fair, ymi jeanswear
Posted in Character Licensing, Fashion Licensing, The Licensing Book, Toy Fair | No Comments »
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