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Archive for the ‘Character Licensing’ Category

Chapman and Walltastic Partner For Wall Decorations

Wednesday, June 23rd, 2010

Chapman Entertainment, UK-based producer and license holder for series Roary the Racing Car and Fifi and the Flowertots, and Walltastic, designer wallpaper mural company, announced a deal that will see the creation of wall murals for Chapman’s franchises.

“We are expanding our business to offer licensed products,” says Walltastic’s managing director Julian Evans says, “and Fifi and Roary really appealed as they hit the right target age group for us.”

Walltastic’s Roary- and Fifi-themed 3-D children’s murals are available now. Both programs air on PBS KIDS Sprout in the U.S. .

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Posted in Brand Licensing, Character Licensing, Home Goods, Television | No Comments »

SpongeBob SquarePants and Dora the Explorer come to GPS

Tuesday, June 22nd, 2010

Nickelodeon has announced the launch of two new location-based guides featuring the voices of SpongeBob SquarePants and Dora the Explorer. Published by Spot It Out, LLC, and available for Tom Tom and Garmin GPS systems, the guides help parents identify thousands of family-oriented activities and fun destinations to enhance trips and family outings while being guided by the voices of SpongeBob SquarePants or Dora the Explorer.

The new guides use GPS technology to provide parents with a fun way to navigate a family road trip. Infused with ParentsConnect.com’s detailed lists of great restaurants, hotels, parks, and shops from all over the United States, the guides are specifically engineered to help parents answer the age old question, “What can I do and where can I go with the kids?”
Nickelodeon – Swell Family Destinations with SpongeBob powered by ParentsConnect includes tens of thousands of family-friendly locations across the country. Each listing comes with a brief, detailed review and description, operating hours, cost, and more. Simply choose one of SpongeBob’s favorite places and the GPS will guide the car to the location using SpongeBob’s voice. Nickelodeon – Dora the Explorer’s Guide to Family Adventures powered by ParentsConnect includes the same rich content, but with the voice and trademark phrases of Dora the Explorer.
Both options are available now at Amazon.com, Fry’s Electronics, nickshop.com, and other on-line retailers.

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Posted in Character Licensing, Electronics, Kids Properties | No Comments »

Smurfy Sneak Peek

Thursday, June 17th, 2010

We are very excited about the Smurfs movie!

We don’t know much about it yet–only enough to know it’s going to be Snurftastic!

This Sony film is set to hit theaters July 29 of next year, and somehow brings the little blue guys into our world.

The newest and most exciting Smurf news is the newly release teaser trailer. Watch it here.

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Posted in Character Licensing, Kids Properties, Movie Licensing | No Comments »

Chorion Appoints Dream Theatre

Wednesday, June 16th, 2010

Chorion is expanding its growing global franchise for its properties Mr. Men and Little Miss and Noddy by appointing Dream Theatre as its agent for the Indian subcontinent.

Dream Theatre Private Limited, an entertainment company based in Mumbai, has won the exclusive licensing and merchandising rights for Mr. Men and Little Miss and Enid Blyton’s preschool character Noddy across India, Pakistan, Bangladesh, and Sri Lanka.

For the first time ever in India, Dream Theatre plans to introduce Noddy apparel, home furnishings, personal care, school bags, home video, and other categories. It will also concentrate on licensing deals and merchandising promotions for the Mr. Men and Little Miss classic characters.

Author Enid Blyton’s creation, Noddy first appeared in 1949 in the classic book Noddy Goes to Toyland. Since then, the little wooden boy with the jingly blue hat has appeared in countless adaptations for the screen and stage, met the Queen of England, and sold more than 250 million books.

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Posted in Character Licensing, International, Kids Properties, Television | No Comments »

2K Play and Nickelodeon Announce Nickelodeon Fit Exclusively for Wii

Tuesday, June 15th, 2010

2K Play and Nickelodeon have announced Nickelodeon Fit, a youth fitness product designed exclusively for the Wii system. Scheduled for release this fall, Nickelodeon Fit provides a new way for kids to stay physically active as they exercise and engage with their favorite characters, including Dora, Diego, Kai-lan, and The Backyardigans, all together in a video game for the first time.

Developed in collaboration with physical education and exercise science expert Dr. Jackie Goodway, Nickelodeon Fit features 30 exercise games targeting cardiovascular activity, core muscles, upper and lower body strength, balance, motor skill development, and foot and hand-eye coordination. Using either the Wii Remote or the Wii Balance Board accessory, kids embark in an imaginative array of physically challenging activities. They can jump rope with The Backyardigans, go river rafting with Diego, leap over hurdles with Kai-lan, pogo stick with Dora, and even participate in a stamina-building relay race featuring all of the game’s characters.

Nickelodeon Fit incorporates a tracking feature so parents can monitor the progress of their children in metrics, including total exercise time and different intensities of physical activity on a daily, weekly, and monthly basis. In addition, they can customize workout routines to focus on designated areas of improvement. For example, cross-country biking with Dora can be selected to address endurance and dirt boarding with Diego can be selected to help improve balance and dexterity.

Nickelodeon Fit is being developed by High Voltage Software, Inc. and features voice actors from the Nickelodeon television shows. The game is tested by children for age-appropriateness and exercise fun. It has not yet been rated by the ESRB.

For more information, click here.

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Posted in Character Licensing, Kids Properties, Video Games | No Comments »

Snoopy Takes to the Skies with Condor Airlines

Tuesday, June 15th, 2010

To celebrate the Peanuts’ 60th anniversary in 2010, German airline Condor is launching a large-scale fundraising campaign to support the international charity organization “Luftfahrt ohne Grenzen e. V. –  Wings of Help.” The deal was facilitated in cooperation with Copyright Promotions Licensing Group Germany (CPLG), the Peanuts licensing agency.

Through the end of 2010, Condor will support child relief projects of “Luftfahrt ohne Grenzen e. V. –  Wings of Help” by contributing a portion of their ticket and on-board shop proceeds as well as through numerous special events, including an auction of custom-painted model airplanes featuring Peanuts characters. All auction proceeds will be fully donated to the charity.

The flagship of each Condor fleet will feature eight Peanuts characters to promote the upcoming charity campaign and to put smiles on the faces of young and not-so-young air passengers. For all other airplanes, Snoopy and Woodstock will be incorporated into the official Condor logo. Additionally, Snoopy and the Peanuts will grace the Condor website and be featured on all cups, napkins, and more.

For more than seven years, “Wings of Help” has been giving medical and operational assistance for international relief operations by providing airplanes, staff, and expertise. The organization concentrates on helping children in need around the globe. Each cent donated arrives where help is needed, without any deductions.

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Posted in Anniversary, Character Licensing, International, Kids Properties, Promotions | No Comments »

The Smurfs are Holiday Ambassadors for Macys

Thursday, June 10th, 2010

It’ll be a blue Christmas this year as the Smurfs usher in the season at Macy’s. Ahead of the feature film next year, Macy’s Parade & Entertainment Group and Sony Pictures Entertainment have announced that the Smurfs will serve as Macy’s 2010 Holiday Ambassador as an exclusive plush available only at Macy’s.

As the featured character for Macy’s holiday initiatives, the collectible Smurfs plush will be available at more than 800 stores nationwide and online at macys.com. The plush will be touted by a robust marketing campaign that will showcase the Smurfs in a variety of outlets, from dedicated advertising and collateral to special events including the Thanksgiving Day Parade.

Marketing support for the plush includes up to half-a-million custom-designed Macy’s shopping bags that will be distributed throughout the holiday season at Macy’s flagship location at Herald Square in New York. In addition to the 47-foot tall giant helium Smurfs balloon and Smurfs float that will return to the line-up of the Macy’s Thanksgiving Day Parade this year, the Smurfs will also become a coldair inflatable that will adorn a marquee entrance at Macy’s Herald Square on 34th Street. The promotion of the collectible plush extends to Macy’s Herald Square store windows, jumbotron, signage in all 800-plus Macy’s locations nationwide, in-store events at high-traffic stores in key major markets, dedicated ROP and Magazine advertising in local and national publications, and a feature television spot that will run on major network affiliates in select top 10 markets.

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Posted in Around the Industry, Character Licensing, Dolls/Plush, Kids Properties, Promotions, Retail | No Comments »

Big Idea Proudly Presents VeggieTales Live! Sing Yourself Silly!

Wednesday, June 9th, 2010

Have you ever wanted to see a singing tomato, live and in person? I certainly know I have.

“There’s never ever been a show like VeggieTales,” and now fans can enjoy the live experience with the VeggieTales Live! Sing Yourself Silly! tour. VeggieTales characters take to the stage this fall to perform for audiences in more than 37 cities.

The tour kicks off on September 28 in Shreveport, Louisiana before heading to cities such as Atlanta, Chicago, Dallas, Houston, Louisville, Nashville, Orlando, Washington, D.C., and Birmingham, just to name a few. For the latest itinerary, ticket information and group sales, please visit www.bigidea.com/events.

As official sponsors of the VeggieTales Live! Sing Yourself Silly! tour, Big Idea will partner with World Vision. Big Idea will facilitate child sponsorship efforts with World Vision during each show through a video presentation and sponsor cards. Through World Vision’s child sponsorship efforts, countless lives have changed for individual children and their entire communities by providing access to things like clean water, health care, education, and hope for a better future.

Fan favorite songs in the live performance include classic silly songs such as “His Cheeseburger,” “I Love My Lips,” “Oh, Where is My Hairbrush,” “The Water Buffalo Song,” and the original, never-before-heard silly song “My Bear,” featured on the brand new VeggieTales: It’s A Meaningful Life DVD coming this fall.

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Posted in Character Licensing, Kids Properties | No Comments »

Paul Frank Industries and Nestlé Crunch Announce Sweet Partnership

Wednesday, June 9th, 2010

Do you love chocolate? Do you love cute little cartoon monkeys? Who doesn’t?

Paul Frank Industries has partnered with Nestlé to introduce the limited-edition Paul Frank Nestlé Crunch bar. The collaboration marks Paul Frank’s debut in the confections retail environment.

Under the agreement, a Nestlé Crunch bar will be tucked inside a colorful gift envelope that doubles as a holiday card. The unique packaging features holiday artwork and the characters from the Paul Frank collection, including Julius the Monkey and Worry Bear.  The piece is finished with a special note where a heartfelt message can be written.

The Paul Frank Nestlé Crunch bar will be available exclusively at select retailers, including Paul Frank stores, beginning November 2010.

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Posted in Character Licensing, Food Licensing, New Deals | No Comments »

Warner Bros. and Rubies Costume Co. Renew Partnership

Tuesday, June 8th, 2010

Warner Bros. Consumer Products (WBCP) has renewed its global partnership with Rubie’s Costume Co. for an extensive library of properties including DC Comics Super Heroes, the Harry Potter franchise, Looney Tunes, The Lord of the Rings, and Hanna-Barbera characters including Scooby-Doo.  Since 1999, Rubies has held the worldwide rights to an array of Warner Bros.’ properties, allowing fans worldwide to become a part of their favorite films and series.

In addition to WBCP renewing the license for Rubie’s global business in North America, Europe, the Middle East, Africa, Australia/New Zealand, and Asia, Warner Bros. also continues Rubie’s license agreement for The Wizard of Oz, Gone With The Wind, Friday the 13th, Nightmare on Elm Street, Beetlejuice, and Corpse Bride in North America and around the world.

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Posted in Character Licensing, Comic Books, Halloween, Uncategorized | No Comments »

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